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  • Area Req
    -
  • Investment Range
    Rs. 50lac - 1 Cr.
  • Franchise Outlets
    48
Business Details

Singaporean women embrace the concept, and from one neighbourhood store, the company expanded to 12 outlets across Singapore in 2008. The company also started bringing the bYSI brand overseas through franchising since 2005. Now women in Indonesia, Vietnam, Malaysia, Cambodia, Nepal, Saudi Arabia, Myanmar. India and China are also able to enjoy the privilege of wearing and not just viewing from an unattainable distance, the latest trends they desired.

  • Positioning: Accessible Runway Fashion.

  • Brand Mission: To deliver the latest fashion to every woman for every occasion so they can own a chic, functional and fashionable day.

  • Brand Promise: 'A new woman everyday'

  • Brand Character:  Free-spirited, chic, imaginative, creative and intelligent.

bYSI believes that every woman should have the luxury to access the latest fashion trends, and our run way - inspired fashion has helped to cement our reputation as one of the leading fashion retailers in South - East Asia. Targeting sophisticated and fashion - forward women, bYSI has carved out a unique fashion franchising concept since 2005.

Through unique store concepts and a high monthly turnover of affordable designs, bYSI has become an essential fashion choice for women of today.We are  constantly on the lookout for potential passionate partners who are entrepreneurial and dedicated to the growth of the bYSI brand for International markets.

 

Investment Details

Commenced Operations

Operations Commenced On1998

Franchising / Distribution Commenced On2003

Franchise Details
Units

Area- NA -

Investment Rs. 50lac - 1 Cr.

Franchise/Brand Fee INR 5Lacs

Royalty/Commission- NA -

Expansion Locations
North

Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttaranchal

South

Karnataka, Kerala, Tamil Nadu

East

Arunachal Pradesh, Assam, Manipur, Meghalaya, Mizoram, Nagaland, Odisha, Sikkim, Tripura, West Bengal

West

Goa, Gujarat, Maharashtra, Rajasthan

Central

Bihar, Chhattisgarh, Jharkhand, Madhya Pradesh

Union Territories

Andaman and Nicobar, Chandigarh, Daman and Diu, Lakshadweep, Pondicherry

Franchise Details

Want to expandNationwide

Exclusive territorial rights to a unit franchise No

Performance guarantee to unit franchisee No

Anticipated percentage return on investment - NA -

Likely pay back period of capital for a unit franchise - NA -

Other investment requirements - NA -

Property Details

Type of property required for this franchise opportunity - NA -

Floor area requirement - NA -

Preferred location of unit franchise outlet - NA -

Training Details

Detailed operating manuals for franchisees No

Franchisee training location

Is field assistance available for franchisee? No

Expert guidance from Head Office to franchisee in opening the franchise No

Current IT systems will be included in the franchise No

Agreement & Term Details

Do you have a standard franchise agreement? No

How long is the franchise term for? Year

Is the term renewable? No

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