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  • Area Req
    1000 - 4000 Sq.ft
  • Investment Range
    Rs. 1 Cr. - 2 Cr
  • Franchise Outlets
    Less than 10
Business Details


Kunal Rawal, a venture of Dstress Retail Pvt Ltd, is a designer fashion brand specializing in men's apparel and accessories. The  brand's mission is to stand behind quality products and create a unique space for itself in the designer segment.  Kunal  burst upon the fashion scene like a fresh breeze in 2006 - the youngest ever designer to qualify for a slot at the Lakme Fashion Week. Since then, his designs have draped the tallest in society and in Bollywood; and he himself has grown immensely in stature. Now, he strides across the fashion stage as a colossus. Meet menswear designer Kunal Rawal.Upon his return to the country after having qualified from the London College of Fashion, Kunal launched his own Collection. This was marked by a confluence of influences – his traditional Indian roots, and a Western fashion sensibility he had acquired when abroad.

Thus was born his signature minimalistic style of “cultivated imperfection”.

The lines and dots which are a hallmark of his style, impart even to his ethnicwear a touch of modernity, keeping the look understated. Metal insignias; the use of kadis(vintage handles); the graphic depiction of tigers, flying birds and the lotus; combined with retro and military influences, all add a zany zing to luxury for today's man.

On the other hand, Kunal’s creations are also well-known for the embroidery and stitching techniques like french knots, origami and pleating embodied in them.

Clean cut silhouettes, impeccable tailoring and structured detailing enable even elaborate garments like band galas, sherwanis, inside out blazers and back zipper kurtas take on a sleek sophistication when worn.

Fastidious to the last detail, Kunal designs and manufactures handmade footwear as well to accessorise his fashion garments . Uniquely designed loafers, kohlapuris, boots, espadrilles made from soft crinkled fabrics accented by metal, allows the men to step out in style - but in exquisite comfort.

Early in his career, Kunal became a renowned designer and stylist for films.

In time he has become a sought after couturier to the Bollywood fraternity, including the A-listers. Spurred by his love for cricket he has also designed costumes for IPL cricket teams Rajasthan Royals and Royal Challengers Bangalore.

Kunal himself has been declared one of the top “best dressed men and a young trendsetter” by fashion magazine GQ for the last three years in a row. 

Investment Details

Commenced Operations

Operations Commenced On2006

Franchising / Distribution Commenced On2017

Franchise Details

Area1000 - 4000 Sq.ft

Investment Rs. 1 Cr. - 2 Cr

Franchise/Brand Fee 1000000

Royalty/Commission- NA -

Master / Multi Units

Region Wise

Investment Rs. 10000 - 50 K

Unit Fee - NA -

Master Fee - NA -

Commission - NA -

State Wise

Investment Rs. 10000 - 50 K

Unit/Brand Fee - NA -

Master/Brand Fee - NA -

Royalty/Commission - NA -

City Wise

Investment Rs. 10000 - 50 K

Unit/Brand Fee - NA -

Master/Brand Fee - NA -

Royalty/Commission - NA -

Expansion Locations

Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttar Pradesh, Uttaranchal


Andhra Pradesh, Karnataka, Kerala, Tamil Nadu


Arunachal Pradesh, Assam, Manipur, Meghalaya, Mizoram, Nagaland, Odisha, Sikkim, Tripura, West Bengal


Goa, Gujarat, Maharashtra, Rajasthan


Bihar, Chhattisgarh, Jharkhand, Madhya Pradesh

Union Territories

Andaman and Nicobar, Chandigarh, Daman and Diu, Lakshadweep, Pondicherry

Franchise Details

Want to expandNationwide

Exclusive territorial rights to a unit franchise Yes

Performance guarantee to unit franchisee No

Anticipated percentage return on investment - NA -

Likely pay back period of capital for a unit franchise - NA -

Other investment requirements no

Property Details

Type of property required for this franchise opportunity Commercial

Floor area requirement 1000 - 4000 Sq.ft

Preferred location of unit franchise outlet Pan India - Exclusive for the territory of Pune, Kolkata & Non-exclusive basis for the territory of Mumbai, Delhi and Hyderabad.

Training Details

Detailed operating manuals for franchisees Yes

Franchisee training location

Is field assistance available for franchisee? Yes

Expert guidance from Head Office to franchisee in opening the franchise Yes

Current IT systems will be included in the franchise Yes

Agreement & Term Details

Do you have a standard franchise agreement? Yes

How long is the franchise term for? 5 Year

Is the term renewable? Yes

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