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Miele, the German premium home appliance manufacturer, has opened its first Exclusive Showroom in Gurugram at Plaza Mall, Sushant Lok Phase I, marking a significant step in strengthening its retail presence in India. The new outlet brings its premium appliance portfolio closer to consumers across Delhi NCR, a key market for luxury housing and high-end home solutions.
The showroom showcases Miele’s range of kitchen appliances, laundry solutions and specialised products, offering customers a dedicated space to explore its offerings and discover solutions suited to contemporary homes.
With a focus on built-in appliances and integrated kitchen solutions, Miele caters to consumers seeking a combination of German craftsmanship, engineering precision and thoughtful design. The showroom enables visitors to experience the products first-hand and explore how they can be seamlessly integrated into their homes.
The kitchen section features an extensive range of built-in appliances, including single ovens, steam ovens, microwave ovens, cooker hoods, hobs, dishwashers, coffee machines, refrigerators, freezers and wine conditioners. A live kitchen studio, equipped with an in-house Miele Chef, adds an interactive element to the customer experience. The showroom also displays washing machines, tumble dryers, ironers and vacuum cleaners, offering a comprehensive range of solutions for modern households.
The Gurugram opening is part of Miele’s ongoing efforts to expand its retail network in India and connect with a wider base of discerning consumers. With a presence across 15 cities, the company continues to strengthen its footprint in key markets, bringing its products and personalised customer experience closer to consumers. Its expansion strategy will remain focused on market opportunities and the evolving preferences of homeowners.
Speaking on the launch, Sawaya Sawaya, Managing Director, Miele UAE & India, said, “The brand’s journey in India began here in Delhi NCR, where we first established our operations to serve a new generation of discerning customers. Since then, India has evolved into an increasingly important premium market the brand. The opening of this Exclusive Showroom in Gurugram marks the next chapter in our journey, reflecting our long-term commitment to the country, our confidence in the NCR luxury-home market, and our ambition to build enduring relationships with customers and partners.”
Speaking on the launch, Sunil Punia, Country Manager, Miele India, said, “This opening reflects our confidence in the premium market and our ambition to strengthen Miele’s presence across Delhi NCR. The new showroom is designed to surprise and delight, offering customers an opportunity to experience our design, functionality and intuitive technology first-hand. With expert guidance and an engaging retail experience, we aim to connect with discerning homeowners and design professionals, helping them turn their aspirations into thoughtfully designed homes.”
Gurugram’s expanding luxury housing market and rising demand for premium home solutions make it a strategic market for Miele. The new Exclusive Showroom enhances its retail presence across Delhi NCR, offering homeowners an opportunity to experience its built-in kitchen solutions and broader appliance range firsthand. The opening also aligns with the company’s long-term plans to expand its retail footprint and strengthen its engagement with consumers across India.
