Eternal Pumps ₹600 Crore More Into Blinkit as Quick-Commerce Battle Heats Up

Eternal Pumps ₹600 Crore More Into Blinkit as Quick-Commerce Battle Heats Up

Eternal Pumps ₹600 Crore More Into Blinkit as Quick-Commerce Battle Heats Up
This latest round follows two earlier investments in 2025: ₹500 crore in January and another ₹1,500 crore in February.

Eternal has injected an additional ₹600 crore into its quick-commerce arm Blinkit, marking the company’s third capital infusion this year as it accelerates expansion in India’s increasingly competitive rapid-delivery market.

The funding, disclosed in a recent filing with the Registrar of Companies, is aimed at strengthening Blinkit’s operational capacity and fueling its aggressive growth plans. The platform is targeting 3,000 dark stores by March 2027—up from 1,816 recorded at the end of Q2 FY26.

This latest round follows two earlier investments in 2025: ₹500 crore in January and another ₹1,500 crore in February.

An Eternal spokesperson said, “This is a regular cash infusion into Eternal’s subsidiary BCPL to support Blinkit’s network expansion and growth initiatives, including operating losses, working capital, and capex.”

The quick-commerce sector has seen a flurry of fundraising this year. Zepto secured $450 million in October at a valuation of $7 billion, while Swiggy recently received board approval to raise ₹10,000 crore through public or private offerings. BigBasket’s Innovative Retail also tapped DBS Bank for ₹200 crore in debt financing.

Consumer preference appears to be tilting in Blinkit’s favor. A Bank of America survey found it to be India’s most-used quick-commerce platform, with 31% of respondents choosing it as their primary app—ahead of Swiggy Instamart (19%), Flipkart Minutes (14%), and Zepto (12%).

 

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