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A franchise network grows only if a franchisor succeeds in keeping the older franchisees in the network. For ensuring the franchisees to stay in the franchise network, a franchisor needs to carefully analyse the franchise system and fulfil his duties and

Taking a franchise is a wise and profitable decision in many ways but an aspiring entrepreneur has to be cautious while taking it. Read below to know more

Your franchised outlet, which was thriving till recently, suddenly witnesses low sales as you have a fixed footfall of loyal customers. Having repeated customers and not attracting any new ones can hamper the profitability of an outlet. Read below to draw

Developing a healthy relationship is the secret behind every successful franchise business. If you consider taking a franchise business and wants to excel then a strong franchise relation is the key to it. Read on to know how a franchisee can avoid confli

The craze for organic food is catching up fast in the Indian fast food market. Though, it has been around the globe for quite some time but the Indian consumers have recently recognised its benefits. Read on to know about the concept and benefits of organ

Owing and developing a business is what every aspiring entrepreneur dreams about. Once the brand is established the next step forward for an ambitious entrepreneur is to expand his business to new horizons. Under prevailing market conditions, almost every

Newly established franchisors always aspire to make their brand world famous. In their urgency to reach their goals they tend to expand rapidly without proper groundwork, which could be hazardous at times. This can also lead to failure sometimes. Read on

Franchising is a remarkable way to develop and expand businesses. If you are willing to expand through franchising, consider some of the major building blocks of franchise program discussed below

Every established businessman aspires to take his business to the next level and earn maximum profits. With franchising becoming popular globally it is suggested to convert into franchisees. Read on to know more about yet another term, Conversion franchi

Unavailability of franchise laws in India is viewed as a major drawback for people involved in the franchising business. With this article, we bring to you an insight into franchise agreement and recommend ways to shape your franchise business to achieve

With the increase of fierce competition, marketing is an important tool to run every business successfully. The process of marketing in franchising is another area which if planned strategically is sure to give an edge over other competitors in the marke

Mall Culture is in, but with the fierce competition in the market franchisors and franchisees must do a research on the location, culture, taste and demography before taking up a space in the desired mall. The article enlightens on how malls are one of t

In this era of forgery and duplicity every franchise owner has to ensure the protection of his/her intellectual property rights through correct means. With this article we attempt to bring to you how one can safeguard the originality and uniqueness of int

Franchising has emerged as one of the most prized business opportunities across the world in the last decade. Entrepreneurs are jostling to grab the opportunity to avail the iconic success available through franchising. Read on to know more about its nume

My recent visit to New Delhi for the Franchise India Expo and Conference has confirmed the emergence of India as the New Frontier of Franchising, worldwide.