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In an interaction with Restaurant India, Arjun Khera, Chief Brand Officer, Smoothie Factory, shares his views about changing food trends in India and expansion via franchise route.
The company would explore the North and East regions and would open at places like Chandigarh, Jaipur and Kolkata.
Aiming to establish itself as the premier health and wellness café, US-based Smoothie Factory has recently forayed into the Indian market. In an interview, James Villasana, President,..