The grooming industry is not bound anymore to the stereotype of only being a female domain. Today, male are ever more conscious about their looks and presentation. Let’s know how male grooming industry is brunching itself to glory.
The brand has recently forayed into Male Grooming products’ segment and to extend the category offering, it has introduced pimple care range, bringing into light the not-so-vocal issue of pimples faced by male lot.
Wellness India jot down key market trends and opportunities noted by Satyaki Ghosh, Director- Consumer Products Division, L\'Oréal India, at the recently held Indian Retail & eRetail Congress 2015, to bring your focus towards potent growth areas of Beauty
In an endeavour to strengthen its youth appeal, leading fairness brand Fair and Handsome from the house of Emami Limited has exclusively launched a unique digital campaign, under which, brand endorser Hrithik Roshan will personally meet the winners.
With the mens grooming and skincare category booming over the last few years, L’Oréal India is also increasing its presence in the category. The brand’s consumer category product Garnier for Men is now available in some South East Asian markets.