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franchise brand buliding
Brand building is a very important stage that comes before starting the franchise operations. Let's see what the eminent franchise brand owners and industry experts say about it...
By Utpala Ghosh 2016-11-03
We always talk of building a brand that becomes a household name. But have you ever wondered what role a franchisee plays in brand building? Companies which largely work on franchise model greatly rely upon franchisees, who support and uphold the companyÃ
By Neha Malhotra 2009-08-10