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digital marketing
As content and digital marketing are taking the spotlight, let’s anticipate the trends that are ahead of us in 2018.
By Tanvi Jetly 2017-11-13
75 per cent of people say we will go to a restaurant if it is recommended by a friend.
By Nusra 2017-10-13
A study by the market research firm Zinnov said, India, which is home to about 4.88 crore small and medium business ( SMB )s provides employment to 81.16 million individuals and is all set to become the largest SME nation globally.
By Nibedita Mohanta 2017-05-22
Cosmetic manufacturers and retailers are busy building their online channels for the tech-savvy generation who prefer to shop everything online.
By Irfan Menon 2017-01-03
Digital marketing holds huge promise for management students and they are snapping up roles with a new wave of marketing firms. Technology continues to drive business in the 21st century, and mastery of digital marketing operations and techniques is a prer...
By Jasleen Kaur Taneja 2016-10-05
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As many as 121 million Indians are logged on to the internet. This shows how important is it for a brand to take to digital marketing.
By Avijit Arya 2016-09-07
Easy availability of unhealthy food overpowers healthy habits in modern lifestyle. Sensing a business opportunity here, a group of MICA alumni have introduced ‘First Eat’, an app to help you binge on health snacks and meals.
By Jyoti Valecha 2016-08-20
E-newsletter is the latest promotional technique which is getting popular among business owners. Franchisors are also not free from the impact of this emerging practice. E-newsletters targets huge audience with a personal touch. Read on to know how...
By Abha Garyali 2012-09-20