There is no doubt that digital marketing has become one of the powerful tools for brands to garner high profits and recognition. Let’s go through some benefits that can be availed by using digital marketing.
A study by the market research firm Zinnov said, India, which is home to about 4.88 crore small and medium business ( SMB )s provides employment to 81.16 million individuals and is all set to become the largest SME nation globally.
Digital marketing holds huge promise for management students and they are snapping up roles with a new wave of marketing firms. Technology continues to drive business in the 21st century, and mastery of digital marketing operations and techniques is a prer...
Easy availability of unhealthy food overpowers healthy habits in modern lifestyle. Sensing a business opportunity here, a group of MICA alumni have introduced ‘First Eat’, an app to help you binge on health snacks and meals.
E-newsletter is the latest promotional technique which is getting popular among business owners. Franchisors are also not free from the impact of this emerging practice. E-newsletters targets huge audience with a personal touch. Read on to know how...
