• Advertisement & Media
  • Automotive
  • Beauty & Health
  • Business Services
  • Dealers & Distributors
  • Education
  • Entertainment
  • Fashion
  • Food And Beverage
  • Home Based Business
  • Hotels And Resorts
  • Manufacturing
  • Retail
Price Range
  • Rs. 10 K - 50 K
  • Rs. 50 K - 2lac
  • Rs. 2lac - 5lac
  • Rs. 5lac - 10lac
  • Rs. 10lac - 20lac
  • Rs. 20lac - 30lac
  • Rs. 30lac - 50lac
  • Rs. 50lac - 1 Cr.
  • Rs. 1 Cr. - 2 Cr
  • Rs. 2 Cr. - 5 Cr
  • Rs. 5 Cr. Above
  • Andhra Pradesh
  • Arunachal Pradesh
  • Assam
  • Bihar
  • Chandigarh
  • Chhattisgarh
  • Daman & Diu
  • Goa
  • Gujarat
  • Haryana
  • Himachal Pradesh
  • Jammu & Kashmir
  • Jharkhand
  • Karnataka
  • Kerala
  • Lakshadweep
  • Madhya Pradesh
  • Maharashtra
  • Manipur
  • Meghalaya
  • Mizoram
  • Nagaland
  • New Delhi
  • Orissa
  • Pondicherry
  • Punjab
  • Rajasthan
  • Sikkim
  • Tamil Nadu
  • Tripura
  • Uttaranchal
  • Uttar Pradesh
  • West Bengal
  • Telangana


Category: Precious Jewellery
No. of Franchise Outlets: 6
Area Req: 300 sft carpet
Investment: Rs. 30lac - Rs. 50lac
Business Details
Franchisee (Bezel)

What is a Franchisee?

Franchisee is a right to use a specific trade mark or business Concept. While you own the business its business is governed by the terms of the franchisee agreement. The chief benefit of franchising is that you are able to capitalize on business format, Trade name & support system provided by the franchiser.

Advantage of being a franchisee over starting own business
• Reduce Risk- Franchisee traditionally have a much lower failure rate than other start-up business because you are buying a business concept where most of the format have already been worked out by someone else
• You get a complete package-your total package can include trademarks, easy access to established products; a proven marketing method, equipments, inventory etc
• Strength in numbers-when you have become a franchisee, you have the buying power of the entire network, which can help you get product & compete with larger national chains
• Business process-Many franchiser provide their franchisee with proven systems including financial & accounting systems, planning & forecasting, inventory management etc
• Advertising & promotion-Not only will you benefit from national or regional ad & promotional campaigns from the franchiser, but they may also help out in other areas too

Support we offer
• Packaging boxes & Carry bags
• POS materials & in-store branding
• V.M. kit for products display
• Signage Board
• Marketing & advertising support
• Festival & event based schemes & regional promotions
• In-store branding, exhibition & road shows
• Facility planning & architectural store planning
• Product & retail skill training
• Support for merchandise selection & trend analysis

Commercial Terms
• Initial Investment & minimum stocks (as mentioned in the table bellow), to be maintained at any point of time during the term of distribution.
• Agreement tenure is for three years with a lock-in period of 18 months & a termination notice of three months from either side post the lock-in period. The agreement can be renewed on expiry upon mutual agreement
• The accredited distributor should commence business operations within 15 days from the date of signing the letter of interest.

Terms of Operations
• Terms of business is on outright purchase
• Product to be sold to end consumer only
• Sales operation to be confirmed from store registered
• The products to be displayed as per the brand guidelines & to be sold with the packaging & warranty cards provided
• Interiors & ambience to conform to the brand identity
• The store shall be manned by uniformed staff trained with the brand etiquettes & philosophy
• Monthly reports of sales & inventory movement to be prepared & submitted

• The details contained in this concept note are subject to changes as per Company’s policy

Franchisee (EBO)
Investment Level • Metro Territory :
o Bezel- 40 lacs
• Non – metro : 30 lacs
Margins • Metro territories :
32% on MRP
• Non-Metro territories : 30% on MRP
• 2% additional on achievement of annual Targets

Payment Terms –
For initial investment Against order booking
: 50% on signup
• 50% before taking delivery
On continuous sale (top up till min stock purchase level)
• One months credit from date of invoice

PDC - Penalty on dishonor or delay in release of payment 18% per annum

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GITANJALI LIFESTYLE Ltd Investment Details

Commenced Dates
Date Commenced Operations
Date Commenced Frachising / Distribution
Franchise Details
Franchise/Brand Fee
Store Wise
Rs. 30lac - 50lac
Trade Partners Detail (Dealers, Distributors, MBOs, Retailers)
Types of Channels
Area Requirement
Expansion Locations
New Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttaranchal, Uttar Pardesh 
Kerala, Karnataka, Tamil Nadu, Andhra Pardesh 
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Orissa 
Gujarat, Rajasthan, Maharashtra, Goa 
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand 
Union Territories
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu 
Franchise Details (Optional)
Want to expand
Exclusive territorial rights to a unit
Performance guarantee to unit franchisee
Anticipated percentage return on investment
Likely pay back period of capital for a unit franchise
6 months
Other investment requirements


Type of property required for this franchise opportunity
highly visible
Floor area requirement
300 sft carpet .
Preferred location of unit franchised outlet


Detailed operating manuals for franchisees
Where is franchisee training provided?
on location
Is field assistance available for franchisee?
Will someone from Head Office provides assistance to franchisee in opening the franchise?
What IT systems do you presently have that will be included in the franchise?

GITANJALI LIFESTYLE Ltd Agreement & Term Details

Do you have a standard franchise agreement?
How long is the franchise term for?
3 years
Is the term renewable?
Mar, 25 2016

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