Sanjeev Kapoor's Wonderchef eyes Rs 820 Crore Revenue in FY25

TFW Bureau
TFW Bureau Jun 10, 2024 - 1 min read
Sanjeev Kapoor's Wonderchef eyes Rs 820 Crore Revenue in FY25 image
Wonderchef to open 50 Exclusive Brand Outlets (EBOs) in the next two years.

Endorsed by celebrity chef Sanjeev Kapoor, Wonderchef, the kitchen appliances brand has announced its aim to achieve a revenue milestone of Rs 820 crore in FY25. Ravi Saxena, founder and CEO of Wonderchef said, “In FY24, we posted sales of about Rs 700 crore, and we are planning to touch about Rs 820 crore in FY25, on account of new product ranges, distribution expansion, and the e-commerce segment — which brings in about 30 percent of sales for the company.” 

Saxena also mentioned Wonderchef's intention to launch its IPO in 2026.

Wonderchef also has announced its expansion plans to open 50 Exclusive Brand Outlets (EBOs) across the country in the next two years.

Wonderchef has a presence in about 20,000 multi-brand stores and over 3,000 modern trade outlets. The company has plans to expand its reach to 30,000 multi-brand stores and 4,000 modern trade stores in the next two years.

The kitchen appliances brand also launched Chef Magic, an all-in-one kitchen robot, catering to the next generation of tech-savvy consumers who seek convenience and health. Saxena added,  “Along with Chef Magic, we are expanding our portfolio in the smart appliances segment, offering products such as coffee machines, Nutri-blend, and pro-health cookware range. With this focus, we are aiming to cross the Rs 1000 crore mark in brand sales in 2026.”

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