Trends

In an endeavour to position the foreign brand in India, the master franchisee explores distinctive marketing techniques to reach the heart of the consumers. Let us find out what keeps them on ...

• By - Opportunity India Desk
• Sep 29, 2017 / 4 MIN READ

Public relations is the most favourable form of communication these days, which if utilised efficiently gives the targeted customer and the media a better understanding of the company and its operations. Read ...

• By - Opportunity India Desk
• Sep 29, 2017 / 3 MIN READ

Many franchise experts believe that owning a multi-brand franchise is a lucrative way to grow. The acceptance of the concept of multi-brand outlet (MBO) is still at its nascent stage in India. ...

• By - Opportunity India Desk
• Sep 29, 2017 / 5 MIN READ

Modern retailing has given way to the newer concepts like discount retailing which have captured the interest of both the consumers and the investors (franchisees). The concept offers some interesting benefits for ...

• By - Opportunity India Desk
• Sep 29, 2017 / 4 MIN READ

If you are passionate about establishing an independent business and possess excellent marketing skills, then here comes a unique opportunity for you. Join hands with Reliance World as a Marketing Franchisee. Read ...

• By - Opportunity India Desk
• Sep 29, 2017 / 5 MIN READ

With the economic downturn, the concept of refranchising is gaining quick currency with franchisors. Let us find out the impetus behind why franchisors are selling off their own stores to the franchisee

• By - Opportunity India Desk
• Sep 29, 2017 / 5 MIN READ

It is possible to taste success after failure. Many first time franchisees fail in their ventures and consider themselves inefficient businessmen. But one must not lose heart so soon. Let us have ...

• By - Opportunity India Desk
• Sep 29, 2017 / 4 MIN READ

Protecting and safeguarding franchise territory is always recommended to the aspirants before signing the franchise deal. The article highlights the importance of exclusive territory rights for the franchisee

• By - Opportunity India Desk
• Sep 29, 2017 / 4 MIN READ

A franchise consultant is a must for every franchise business today. With fierce competition, the advice of a consultant for any franchisor can be quite resourceful. Read on to know the significance ...

• By - Opportunity India Desk
• Sep 29, 2017 / 4 MIN READ

An efficient management team is the backbone of every successful franchising business. Building a strong franchise management team is the need of the hour for a business to run profitably. Read on ...

• By - Opportunity India Desk
• Sep 29, 2017 / 4 MIN READ

Franchising just like any other business has its share of loss and profits. Re-selling often associated with an unsuccessful business is turning out to be a profitable venture for the aspiring entrepreneurs. ...

• By - Opportunity India Desk
• Sep 29, 2017 / 5 MIN READ

Cost cutting can be a part of any business venture. It is not uncommon in franchise businesses as well. We often find franchisors and franchisees curtailing investments instead of curbing their expenses ...

• By - Opportunity India Desk
• Sep 29, 2017 / 4 MIN READ

While planning to take up a franchise business, the major investments consist of franchisee fee, royalty, and start up costs. However, no one considers the expense on marketing at the franchisee level. ...

• By - Opportunity India Desk
• Sep 29, 2017 / 4 MIN READ

Today, franchising is an established and successful business concept. With the rising popularity of the concept, a large number of business aspirants are considering taking up a new or an existing franchised ...

• By - Opportunity India Desk
• Sep 29, 2017 / 4 MIN READ

Location is an important aspect for the success of any business. A well researched location is equally important for making franchised outlet a success. This article discusses some of the major factors ...

• By - Opportunity India Desk
• Sep 29, 2017 / 5 MIN READ