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Online festive sales are growing at their fastest pace in five years, and smaller cities are leading the charge. Yet physical stores ...
- By - Beny Sachdeva
- / 6 MIN READ
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Non-metros led new customer growth, with Guwahati, Dehradun, Bhubaneswar, Jammu and Gorakhpur the fastest-growing non-metro cities.
- By - Pallavi Majha
- / 3 MIN READ
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The platform also reported a higher average order value on the opening day compared with the first day of last year’s edition.
- By - Pallavi Majha
- / 2 MIN READ
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The seasonal workforce will come from across India, Odisha, Karnataka, Bihar, Uttar Pradesh, Madhya Pradesh, Jharkhand, and more, working across Myntra's five ...
- By - Pallavi Majha
- / 2 MIN READ
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The launch comes as international brands on Myntra continue to see traction across a wider consumer base.
- By - Pallavi Majha
- / 2 MIN READ
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Located at Infiniti Mall, Malad, one of Mumbai’s premium retail destinations, the ~12,000+ sq. ft. store brings NEXT’s globally celebrated fashion selection ...
- By - Pallavi Majha
- / 3 MIN READ
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Quick commerce platform Instamart on Tuesday announced the appointment of former Myntra Nandita Sinha as its new chief executive officer. Sinha will ...
- By - Beny Sachdeva
- / 2 MIN READ
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The initiative aligns with Myntra’s commitment to supporting emerging businesses in the region to expand their reach, scale nationally, and grow through ...
- By - Pallavi Majha
- / 4 MIN READ
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The association gives MJIPL the right to distribute the brand’s range of products while holistically scaling Sisley’s omni-channel presence in India.
- By - Pallavi Majha
- / 3 MIN READ
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Myntra is actively democratizing access to premium homegrown brands for fashion-forward consumers in Tier-2 and Tier-3 cities, while simultaneously onboarding regional sellers ...
- By - Pallavi Majha
- / 4 MIN READ
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K-Beauty resonates deeply with this shopper: its emphasis on science-backed formulations, multi-step routines, and visible results aligns with how they think about ...
- By - Pallavi Majha
- / 4 MIN READ
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The launch marks another step in the company’s strategy to offer faster and more convenient shopping experiences to consumers across major urban ...
- By - TFW Bureau
- / 2 MIN READ
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The campaign reflects Myntra's focus on converting interest into confident purchase behaviour by enhancing discovery experience through personalisation, curation, and scale.
- By - Pallavi Majha
- / 4 MIN READ
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S&N by Shantnu Nikhil represents Prestige Prêt, a refined extension of the couture house that translates its signature codes of sculpted structure, ...
- By - Pallavi Majha
- / 3 MIN READ
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Pais previously served as Chief Business Officer (CBO) at Myntra from October 2021 to October 2025 and brings deep expertise in fashion ...
- By - TFW Bureau
- / 2 MIN READ
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