Tata Elxsi, Mercedes-Benz India Join Hands for SDV Innovation

Tata Elxsi, Mercedes-Benz India Join Hands for SDV Innovation

Tata Elxsi, Mercedes-Benz India Join Hands for SDV Innovation
Tata Elxsi has entered into a strategic partnership with Mercedes-Benz Research and Development India (MBRDI) to advance Software-Defined Vehicle (SDV) technology and automotive software engineering.

Tata Elxsi, a global leader in design and technology services, has announced a strategic collaboration with Mercedes-Benz Research and Development India (MBRDI). This partnership focuses on the advancement of Vehicle Software Engineering and the development of Software-Defined Vehicles (SDVs).

Tata Elxsi is at the forefront of SDV transformation, working closely with global automotive OEMs to create scalable SDV platforms. The company leverages next-generation technologies such as electric, connected, and autonomous mobility, along with artificial intelligence, to accelerate innovation and reduce development costs.

Tata Elxsi’s advanced offerings include its state-of-the-art Mobility Innovation Centres, the AVENIR SDV platform, and AUTONOMAI – its solution for ADAS and autonomous systems.

This collaboration reflects Tata Elxsi’s strong domain expertise and its growing influence in automotive software and digital solutions. It also marks a significant milestone in the long-standing relationship between Tata Elxsi and MBRDI, which spans over a decade.

Commenting on the partnership, Manoj Raghavan, Managing Director and CEO of Tata Elxsi, said, “This collaboration underscores our deep expertise in automotive software and digital technologies, particularly in Software-Defined Vehicles. It gives us a unique opportunity to meaningfully contribute to Mercedes-Benz's vision of creating the world’s most desirable cars.”

The alliance reinforces both companies’ commitment to innovation and positions them as frontrunners in the rapidly evolving automotive landscape.

 

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