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Solitario Diamonds, one of India’s fastest-growing lab-grown diamond jewellery market,has announced a landmark strategic partnership with the Arihant Group,a leading retail conglomerate known for its strong multi-brand franchise portfolio. This collaboration makes Arihant Group Solitario’s largest franchise partner, marking a significant milestone in the brand’s journey to expand its ethical luxury footprint across India.
As part of the agreement, Arihant Group will launch 10 new Solitario franchise outlets in major metropolitan and Tier-1 cities including Pune, Mumbai, Delhi, Indore, Kanpur, Kolkata, and Ghaziabad.Additionally, a dedicated shop-in-shop experience will be established in Broadway, Delhi, further enhancing Solitario's accessibility in a prime retail location.
This partnership not only solidifies Solitario's pan-India retail strategy but also aligns both companies with the growing demand for sustainable, affordable, and high-quality alternatives to mined diamonds. With Arihant’s proven retail expertise and Solitario’s innovative product offerings, the alliance is poised to redefine how India experiences lab-grown diamond jewellery.
“Arihant Group’s stronghold in retail and operational depth makes them a natural fit as our largest franchise partner. This collaboration enables us to fast-track our retail presence across key Indian cities while staying true to our core i.e., delivering exceptional quality, transparency, and ethical luxury. We’re building a future where lab-grown diamonds lead the conversation in fine jewellery, and this partnership takes us several steps closer to that vision.”commented Ricky Vasandani, CEO & Founder at Solitario.
Vipul Bafna, Managing Director at Arihant Group said, “Solitario brings clarity, credibility, and a distinct positioning to the lab-grown diamond category. Their focus on quality and customer trust aligns well with our retail philosophy. As consumer demand shifts toward conscious choices, we see strong potential in bringing Solitario’s offerings to newer markets and elevating the jewellery retail experience with our pan-India network.”
This collaboration marks a decisive move toward establishing India’s one of the most trusted and expansive lab-grown diamond retail network.
Solitario Diamonds, founded in 2022 by Ricky Vasandani and Vivek Oberoi, is one of India’s fastest-growing brands in the new-age luxury diamond segment. Designed for the modern, conscious consumer, Solitario champions sustainable luxury, combining aesthetics with ethics. The brand has rapidly set benchmarks across India and 6 global markets, including the Dubai, Malaysia, and Spain.
Arihant Group is a diversified retail conglomerate with a strong legacy of successfully managing over 40 franchise outlets for various renowned brands across India. With deep expertise in retail operations, customer engagement, and market expansion, Arihant Group is a trusted partner for brands seeking to establish and grow their presence in the Indian market.
