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Zoya, the storied atelier from the House of Tata, has unveiled its first boutique in East India, marking a significant milestone in its expansion. Located in a charming heritage bungalow on Shakespeare Sarani Road, Kolkata, the new flagship store was inaugurated by Ajoy Chawla, CEO of Titan’s Jewellery Division, alongside celebrated designer and author Twinkle Khanna.
“Zoya finds a perfect home in Kolkata, where modern luxury meets rich cultural heritage. Reflecting the spirit of being 'alive,' Zoya celebrates the timeless journey of women in a city that truly appreciates art and culture,” shared Ajoy Chawla.
The boutique, designed to embody an artistic soul, reflects the inward journey of the Zoya woman through handcrafted murals and evocative sculptures. A flowing handcrafted paper chandelier symbolizes the Zoya woman’s path—a luminous metaphor for her self-discovery journey. This immersive space offers more than just jewelry—it is a haven where each piece is a meaningful, wearable work of art.
Twinkle Khanna, who attended the launch, expressed, “Zoya is a brand with cultural capital—I love how each piece is not only beautifully crafted but tells a story that celebrates its muse. The Zoya store extends this narrative, creating a space that exemplifies our heritage.”
During the grand opening, Twinkle Khanna dazzled onlookers, wearing the 'An Autumn Breath' Necklace from Zoya’s signature 'Alive' collection. This exquisite piece, featuring a 9-carat lemon quartz in the brand’s iconic Bloom Cut, was accentuated by diamonds, rhodolite garnets, citrines, and tourmalines, embodying the vibrant, evolving spirit of the Zoya woman.
The Zoya boutique in Kolkata invites visitors to experience the brand’s legacy of craftsmanship, with intimate spaces for bespoke consultations and moments of reflection.
