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Established in 2002, Trackon Courier Pvt. Ltd. has emerged as a dependable name in India's logistics sector. Known for its extensive pan-India network and customer-centric approach, the company has grown steadily, powered by a successful franchise model.
Tell us about Trackon and its journey so far.
Trackon Courier Pvt. Ltd. began its journey in 2002 with a vision to offer reliable, timely, and cost-effective courier services across India. Today, we operate across 5,000+ cities, with 7,000+ business partners, 350 branches, 30 hubs, and serviceability in over 17,000 pin codes. We specialize in both document and non-document shipments for SMEs, corporates, and e-commerce clients. Our key offerings include Prime Track for express deliveries and Standard Express for economical solutions. Our focus on technology, timely deliveries, and customer support has helped us build strong trust in the market.
What is your take on franchising as a business model?
Franchising is a smart and scalable model that aligns perfectly with our growth objectives. It allows us to expand rapidly without heavy capital expenditure, especially in Tier 2 and Tier 3 cities where local insights and relationships matter. It’s a win-win – we bring in our systems, and our franchisees bring local execution and customer engagement. But maintaining service quality and continuous training is critical to make it work effectively.
How has the franchise model contributed to Trackon’s growth?
The franchise model has been instrumental in our expansion. It has enabled us to cover a wide geographical footprint efficiently. Our franchise partners act as our extended arms – their local expertise helps us reach areas that would otherwise be difficult to serve. As a result, our service levels and customer satisfaction have both improved. The model has also created significant employment and entrepreneurship opportunities, especially in remote areas.
Have you incorporated digital tools to strengthen your brand and operations?
Absolutely. We’ve been upgrading our technology stack to improve tracking systems, delivery management, and customer interaction. From digital onboarding of franchisees to real-time delivery tracking and automated support, our tech investments have played a big role in ensuring efficiency, transparency, and scalability.
What does it take to partner with the brand?
The investment ranges between ₹50,000 to ₹1 lakh depending on the city and business model. The area requirement is around 100 to 500 sq. ft., ideally in high-footfall or well-connected areas. The franchise fee varies from ₹5,000 to ₹12,500, with some collateral depending on the location. There’s no royalty fee involved. Our partners typically see break-even within 3 to 6 months and can expect annual ROI between 30% and 50%, based on performance.
What are your expansion plans in the franchise domain?
Our goal is to empower 15,000 more entrepreneurs in the logistics ecosystem. With growing e-commerce and rising demand for reliable delivery services in Tier 2 and 3 cities, the opportunity is massive. We aim to strengthen our network further, while ensuring our partners are well-trained and digitally equipped to serve our customers better.
