Discoveryland Preschool: Where education meets profitability

• What is the philosophy behind Discoveryland Preschool?

At Discoveryland Preschool our philosophy is based on helping children love learning by having play based, hands on activities. Each child is different, and because of that, our methods focus on developing each child’s growth, creativity and critical thinking, individually and in an encouraging environment.

• When did you start this? What made you start this institution?

Discoveryland Preschool opened its doors in the year 2020. The idea of this institution came because we saw a need of providing an Infrastructure where children can learn, play and grow in a secure environment. Both children and parents need a high-quality early childhood program combined with the focus on education and self-development.

• How has the experience been so far?

The experience has been extremely positive. We have witnessed exemplary progress in the students both in terms of academics and in social interactions. Parental reviews alongside the children’s active involvement are evidence enough of us moving in the right direction and towards our goal in building a rich educational environment.

• How many branches does the brand have?

At the moment Discoveryland has eight branches in Gujarat -- Satellite, South Bopal, Jagatpur, Khodiyar, Thaltej, Chandkheda, Bopal and Gota. More are expected to be operational soon.

• What is the USP of your brand?

Our unique selling proposition is associated with the comprehensive method of education which is providing correct guidance to children early on. This includes a focus on STEM, creative arts and emotional development. We provide a fun-based curriculum that engages children while nurturing their curiosity and creativity. We believe in experiential learning for the young minds.

• What are the brand’s expansion plans for the coming 5 years?

In the coming five years, we’d like to establish base and add more branches to our business in the targeted locations such us Vadodara, Surat, Hyderabad, Vizag, Mumbai, Pune, Bangaluru etc..

• How do perceive the growth of preschool industry in India?

The preschool industry in the country is booming since people are becoming more and more educated about the significance of early childhood education. As more and more parents appreciate the importance of education from an early age, we expect a sustained demand for quality preschools. Also, we are one of its kind ‘Premium Preschool Model’.  This is a great chance for institutions such as ours to transform the lives of children.

• Franchise facts:
  • Investment reqd: Around 6cr
  • Area reqd: 20,000 Sq ft (Leased or Owned)
  • Franchise fee: 59 Lacs (Incl. of GST)
  • RoI: Depends on Area & Region (we expect the Returns to multiply 5X in 10 years)
  • Break even period: Two years