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Recently, the Power Ministry stated that they will be looking to implement electricity distribution franchise model for helping the distribution company of the country.

Franchising has turned out to be the best absorbent for corporate executives who have left corporate houses to start their own enterprise or who were laid off during economic recession. To study its impact on the franchise industry read below

South African cricket legend Jacques Kallis, who is also the brand ambassador of Advanced Hair Studio (AHS), has launched a breakthrough innovation in Strand-by-Strand cosmetic hair replacement procedure named AIR LACE in Mumbai.

Kids retail company FirstCry.com has roped in Bollywood legend Amitabh Bachchan as its brand ambassador. While for its advertising campaign, it has got Lowe Lintas.

A franchisor, being the head of a franchise company needs to identify and select the right franchisees to expand his business. To make things easier he needs to appoint a franchise head to select and look after the running of the franchise. Read on to kno

Lakme Academy has launched an exclusive platform for beauty & wellness industry aspirants, Glamour Rush 2018

There’s a heavy demand of professional nutritionists and nutritional food by the millennial, which is adding fuel to the overall nutrition business market. Read on...

Since time immemorial, beauty has played an intrinsic role in an individual’s life. With the present youth increasingly becoming beauty conscious, abundant opportunities have arisen in this sector.

With the rising health consciousness amongst the consumers, organic and natural food is progressively becoming a part of many restaurants’ or fast food joints’ menu. Eating organic and natural food is a latest fad that Indian restaurateurs are rapidly

Decided that you wish to take up a franchise but are confused which format suits you better. Well, we will make the choice easier for you by highlighting the prospects of both product franchising and business format franchising.

Anchor Electricals, part of Japan's Panasonic Corp, looks at over two-fold jump in revenues to become a Rs 5,000-crore company in the next five years through capacity ramp-up.

Alps Beauty Clinic, operating 16 centers across Delhi-NCR, has aimed to double its reach across India by offering franchise at meagre upfront cost.

Many reasons can be attributed to a franchise failure. Besides the obvious reasons like franchisor-franchisee tiffs or lack of proper store maintenance, there are certain hidden costs that affect the brand totally and may result in the total collapse of a

Today, franchisors are opting integrated marketing approach to maintain consistent image of their brands. The strategy is best suited to have a strong network of franchisees through both online and offline marketing channels. Read on know the benefits of

In the spa business, dedicated skin care professionals and aestheticians help brands to create great products and also promote them through treatments and recommen­dations, turning into a new way of brand expansion.