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IGP, a global D2C multi-category gifting platform, has strengthened its offline presence with the launch of a new experiential retail store on Golf Course Road, Gurugram. The launch marks a significant milestone in IGP’s ongoing retail expansion, bringing its signature gifting experience to a marquee location in North India, following its successful presence in Mumbai.
The Gurugram store is designed as an experience-first extension of IGP’s strong digital ecosystem, offering curated gifting collections, premium visual merchandising, and tech-enabled ordering. Customers can seamlessly discover, interact with products, and access IGP’s wider assortment, supported by its robust fulfillment network.
While IGP continues to be powered by its extensive dark-store-led infrastructure, the brand has been steadily investing in selective physical retail to enhance consumer experience. After piloting offline stores in Mumbai over the past years, the Gurugram launch represents the next phase of this omnichannel journey-bringing together discovery, touch-and-feel, and the speed of last-mile delivery.
Commenting on the launch, Tarun Joshi, Founder & CEO, IGP, said: “Gifting is an emotional category, and while speed and convenience matter, there is still a strong need for physical interaction, especially for meaningful occasions. Our retail stores act as an experiential layer that complements our dark-store network. The Gurugram store is a key step in expanding our offline footprint in high-potential markets, aligned with our long-term vision of building a seamless omnichannel gifting ecosystem.”
Currently, IGP operates multiple offline stores in Mumbai, which have enabled the brand to better understand consumer behaviour in physical retail, from browsing patterns to product preferences. These insights have reinforced IGP’s belief that a balanced mix of dark stores and retail outlets works best in India, enhancing brand discovery while ensuring speed and efficiency.
With a network of 100+ dark stores across 29 cities, IGP continues to see strong demand for its new features such as IGP Now, its rapidly expanding portfolio of thoughtful gifts which are personalized using proprietary technology and delivered within 60 minutes.
Over the next one year, IGP plans to further scale its dark-store network to 200 locations, alongside a calibrated expansion of its offline retail presence across key cities. This expansion is aimed at unlocking existing demand by improving serviceability, especially in underserved PIN codes.
As the brand continues to grow, the Gurugram store stands as an important milestone in IGP’s journey of building a truly integrated, omnichannel gifting ecosystem in India.
