Knockout Expands Retail Footprint with New Store Opening in Zirakpur

Knockout has expanded its retail footprint with the opening of its newest store in Zirakpur, Punjab, marking another step in the brand’s growth across the region.

Located at HLP Group’s development, the new store offers customers access to a curated portfolio of partner brands in a contemporary retail environment. The location is expected to strengthen Knockout’s accessibility to shoppers in Zirakpur and the surrounding catchment areas.

The store launch brings together a range of partner brands, with the collection designed to offer customers a differentiated shopping experience under one roof. The expansion also reflects Knockout’s focus on identifying high potential locations and building its presence through strong retail partnerships.

The company acknowledged the support extended by HLP Group in providing the location and assisting with the store setup. Knockout also credited its partner brands for their continued trust and contribution to the merchandise mix, while recognising the efforts of its retail and operations teams in executing the project from setup through to launch.

The new Zirakpur store adds to Knockout’s growing retail network and comes as brands increasingly look beyond major metros to tap into expanding consumer markets across emerging urban centres.