
Cellecor Gadgets Limited, one of India’s rapidly growing consumer electronics companies, has announced the launch of its new Exclusive Brand Store in Barnala, Punjab. The move marks a milestone in Cellecor’s ongoing effort to bring cutting-edge technology and immersive shopping experiences closer to Indian consumers, particularly in tier 2 and tier 3 cities.
The Barnala outlet is the company’s eighth exclusive store in the country, joining the ranks of Cellecor's existing locations in Delhi, Bhopal, Mizoram, Leh Ladakh, the Andaman and Nicobar Islands, Sasaram (Bihar), and Nanded (Maharashtra). The store will offer the full range of Cellecor products, including smart TVs, home and kitchen appliances, wearables, and audio devices. It aims to deliver a comprehensive and personalized shopping experience through live product demos, early access to new launches, and expert in-store support.
“Punjab is a high-growth market for consumer electronics, and with urbanization and digital adoption on the rise, the state presents a tremendous opportunity,” said a Cellecor spokesperson. Punjab’s appliance market contributes around 4.2% to the national sector and is valued at over USD 3.25 billion, making it a strategic location for expansion.
Cellecor’s expanding retail footprint aligns with its broader vision of enhancing brand visibility and fostering strong customer relationships across India. These exclusive brand outlets serve not just as sales points, but also as crucial customer engagement hubs that offer after-sales support and build long-term trust.