
Senco Gold Jewellers, a Kolkata-based gold jewellery retailer and exporter, is planning to add 25 stores in northern and western region by 2016-17 financial year, which will include both franchisee as well as company owned stores. It plans to invest Rs 250 crore in store expansion. Presently it has 52 stores. Out of these 22 are company owned and the remaining are franchise-based.
“The expansion will increase our revenue growth by about 60% in next three years to about Rs. 1,950 to Rs. 2,050 crore,” says Suvankar Sen, Executive Director, Senco Gold. During 2013-14 financial year, their revenue was Rs. 1,300 crore.
Senco Gold specialises in manufacturing hand crafted jewellery. It also exports handcrafted gold jewellery to countries like the USA, the UK, Singapore and the Middle East. The company is planning to expand its export turnover and is looking forward to set up a third manufacturing unit in Kolkata to cater to the expanding business.
Senco Gold Jewellers is one of the oldest jewellery organizations in India. Their designs feature a perfect blend of contemporary and core values. The company started its operation in 1938. It boasts of being the largest Retail Chain in Eastern India and one of the biggest in Indian jewellery sector.