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Prepaid solutions provider ItzCash Card Ltd is planning to take its franchise count to 3,000 by March 2015 in Punjab.
Prepaid solutions provider ItzCash Card Ltd is planning to take its franchise count to 3,000 by March 2015 in Punjab. Other than 2,000 franchises in the state, the firm has provided 4.5 lakh cards, of which half are active.
The company, which is a part of $ 2.4-billion Essel Group, targets a turnover of Rs 7,000 crore across states this financial year, from Rs 5000 crore in 2013-14. The company has 50,000 points of sale, including kirana shops in as many as 3,000 cities. It is finding a great opportunity in highly cash-intensive market, with more than 97 per cent transactions effected in cash.
