Centre of Management to offer certified Franchise Management course

After the grand success of The Learning Center (TLC), Indian Franchise Association is now announcing the initiation of a Professional Diploma in Franchise Management Course. The company has joined hands with Centre of Management to offer exhaustive study to create an in-depth knowledge on franchising at the 38th FRO 2011 on May 21 and 22, at Nehru Centre, Worli, Mumbai.

On this initiative, Akhil Shahani, Managing Director, Centre For Management, said, "Many international and Indian companies have chosen franchising as their path to expansion. Offering a Professional Diploma in Franchise Management will educate a new breed of internationally skilled managers and entrepreneurs who will contribute to the stratospheric growth of this industry." Whereas Mohit Ganglani, Head, Indian Franchise Association, said, “It is our strong belief that this alliance would indeed be a fruitful venture in providing the youth the knowledge base to comprehend the fresh business models adopted in the practical market place."

The Learning Centre (TLC) was conceptualised with a mission to impart the highest standards of quality franchise training and education to management students, professionals and entrepreneurs. Experts at TLC believe that through the application of better practices, resources and methods, franchise talent can ensure consistent results and can better compete and excel in the Franchise sector. The Association between IFA and Centre of Management has enabled the latter to enjoy the prerogative of running/offering the course in its college vicinity.

The course will also discuss some globally successful cases in franchise and their best practices. The course line shall deal in detail with the conceptual framework of franchising, market and business model feasibility analysis and evaluation, making the franchise business plan, execution of business plan catering to legal, operational, financial, marketing, branding and promotional dimensions etc.