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Opportunity India Desk
Opportunity India Desk
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Opportunity India Desk

Opportunity India Desk

Stories From The Author

  • How to overcome key challenges in franchising?

    Finding a right franchise partner, lack of skilled staff and rising real estate cost are among the common challenges faced by franchisors across India. We find out gravity of the problem and suggest a way out here…

  • Why is an established brand always better for franchisees?

    Do you know what big thinkers do? They create powerful ideas to process it up with finesse and come out successfully. Well here is the glimpse to why it is always better to opt for franchise of bigger brands than start ups.

  • Cool trends in ice cream franchising

    In the last five years, bouquet of Indian & international yogurt brands are trying to compete with the ice cream industry but did not reap fruitful returns. Ice cream, although full of calories still rules the Indian dessert palate. Ice cream in India wit

  • Score success in shoe services

    A popular adage that says “A man is known by the shoe he wears holds truth.” A man wearing clean & polished shoes leaves an unforgettable impression on others.

  • From cricket pitch to business pitch!

    Other than being swashbuckling batsmen what cricketers like MS Dhoni, Virat Kholi, Yurvaj Singh or Robin Uthappa have in common. The seasoned players have recently made a debut in the business arena. Here, we find out what all is drawing cricketers from c

  • How can you benefit from refranchising?

    Franchising, franchising & franchising, it’s become a fad among the Indian businessmen as there isn’t a better replicating business model than this. What next? Big conglomerates who have been following franchising since decades & further for boosting

  • How to keep skilled workforce intact in services business

    The growing attrition rate of skilled workforce is the major challenge that beauty and wellness industry is undergoing these days so, it’s essential for franchisors to come up with new strategies to retain their qualified staff. Let’s find out what st

  • Which is the most profitable retail channel? MBO, EBO or E-stores

    21st century has surely made every one internet savvy and most retailers are going online. Even after e-commerce, new trend of M- commerce has taken a stride. Until past few years, women used to shop for attire from their favourite brand shops but now eve

  • How can online jewellery retail overcome the real estate challenge?

    The ongoing stupendous growth of Indian e-commerce sector has not left jewellery market untouched. From a time when buying gold jewellery meant going to the trusted family jeweller, the Indian consumers are fast opening up to buy the precious commodity on

  • Rigorous workout to beat challenges in fitness business

    A big thanks goes to celebrities and international brands that are eyeing the Indian market for expansion. As fitness consciousness among Indian people is on the rise, fitness brands have now started strategising smartly to manage day-to-day challenges fo

  • ‘Take home’ strategy triggers sale for ice cream brands

    A recent survey revealed that the demand for take home ice creams has risen in past few years. Earlier it used to be just the stick ice-creams or lollies. With the change in the inclination, even the opportunities for franchisees have increased in the ice

  • What formula to apply for idea funding?

    Future can never be predicted, but the future movement can certainly be gauged holds true for all the startups who seek funding. Read on to know when & why an investor can fund your startup.

  • Omni channel shopping experience- Challenge or opportunity?

    Retail has witnessed a sea change in the last five years. Business operating via brick & mortar have either easily embraced the e-retail mode of operations or have suffered irreparable losses. It’s hard to separate cause and effect, when it comes to how

  • Footwear brands keen to capture the North East market

    The North Eastern region has been declared as special economic zone (SEZ), thereby offering diversifying growth opportunities for the entrepreneurs. Footwear is one such sector for which the demand emanates from all areas. Let us have a look how key playe

  • Online V/S Offline, Which Biz Format Assures Profits?

    Fashion accessories market is witnessing a cut throat competition from online and offline brands. Let’s find out how online fashion accessory business has affected the offline trade and what strategies brands are taking out to boost customer footfalls a

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