World Franchise congress 2024
World Franchise congress 2024
  • 19 May, 2024 India International Convention
    and Expo Centre, Delhi, India
World Franchise Congress
Embrace the Global Franchise Vision at the World Franchise congress

The World Franchise congress (WFC) stands as a beacon for franchising innovation, drawing together the brightest minds and brand leaders worldwide to delve into the evolving landscape of franchising. This unparalleled gathering explores the intersection of business, policy, technology, and society, offering insights into current trends and future trajectories.

Highlighting the elements of Future growth and innovation for the franchise industry, the World Franchise Congress is themed 'Building for Growth.' With over 50 of the sharpest minds in global franchising and 250+ of Asia's foremost franchise thinkers, investors, and forecasters gathering at the WFC, like-minded global business leaders converge alongside trailblazing brands, collectively shaping the future of the industry with the mantra of "Think Big, Think Global” for Brand growth.

From enlightening keynotes and engaging panel discussions to immersive master classes, exhibitions, and networking opportunities, WFC promises a transformative day of Franchise Impact for India with a global mindset that will revolutionize your approach to franchise business for years to come.

WFC is more than just a conference; it's about forging global connections that can fuel your business growth.


Connect. Learn. Grow

  • Foster Global Perspectives
    Gain a comprehensive understanding of the global trends and opportunities in multi-unit & master franchising. Identify potential markets, assess risks, and make informed strategic decisions for scalability profusion. Get guidance for helping businesses build better, stronger, larger and more profitable multi-unit franchise organizations.
  • Build Relationships & Associates
    Networking is the key. Connect with like-minded professionals, industry leaders, and potential business partners from around the world. Gain unmatched learning as global franchise business leaders & representatives convene at this conference. Attendees anticipated across the varied spectrum of industries as business experts, master franchisors, and service providers, decision makers from around the world. Networking with these professionals can open doors to new partnerships, collaborations, and business opportunities.
  • Learn Best Practices
    Get valuable insights into thriving master franchise models, marketing strategies, legal considerations, training and support systems, and more. Gain hands on experience from real-life case studies, industry experts, and peers, to progress business strategies and operations.
  • New-age trends and developments
    Discover digital marketing & operational strategies from peers to level up and strengthen both your master franchise business enterprises and consumer offerings. Digital age franchise communication also faces new challenges and opportunities that require adaptation and innovation. Explore some of the most common ones and how to overcome or leverage them
  • Click bulk deals
    Network with over 50+ funding companies for Raising Investment for your Business growth. Click Bulk Real estate deals with leading Malls and prime Property Owners for your Brands.
  • Thought Leaders - 2024
    Previous Speakers

    Sh. Rajiv Pratap Rudy

    Hon'ble Minister of State, Ministry of Skill Devel. & Entrepreneurship

    Shiv Shivakumar

    Chairman & CEO, PepsiCo India

    Andy Williams

    President - Global Franchise, PepsiCo

    Gaurav Marya

    Chairman, Franchise India

    Samudra Bhattacharya

    VP & GM, India Franchise Commercial Unit, PepsiCo

    Rod Young

    Chairman, DC strategy, Australia

    Ritu Marya

    Editor-in-Chief, Franchise India

    Vasanth Kumar

    Executive Director, Max Retail

    Suchitra Rajendra

    VP & Head HR, PepsiCo India

    Vijay Thadani

    Co-Founder, Vice Chairman, MD NIIT Ltd.

    K B Kachru

    Chairman Carlson Rezidor Hotel Group, South Asia

    Om Manchanda

    CEO, Lal Path Labs

    Macro and Micro Franchising Trends Globally That Are Impacting Business: Macro and micro franchising trends globally refer to the overarching and nuanced shifts occurring in the franchising industry that impact businesses on both large-scale and small-scale levels.
    Enabling and Managing for Success after International Opening: Introduction to International Expansion Success Factors, key considerations and challenges when expanding internationally, including cultural differences, regulatory requirements, and market entry strategies.
    Litigation or Dispute Resolution - Unwinding a Joint Venture: Unwinding a joint venture combines both business and legal issues and options. It will focus on the most important issues and related best practices for franchisors who find themselves having to unwind a joint venture.
    Navigating the AI Revolution:Transforming Franchise Businesses for the Future: AI Success Stories and Best Practices: Industry experts and AI practitioners to share their experiences, case studies, and best practices for successfully integrating AI into franchise businesses and driving sustainable growth in the digital age.
    Supply Chain Challenges and Their Impact on International Franchising: As brands continue to struggle with supply chain challenges it has become difficult to supply franchisees with key products without interruption and manage product prices. This congress will discuss current supply chain challenges and how franchisors are managing these challenges with their international franchise network.
    International Franchising in Uncertain Times: Franchising has faced the recent challenges, what steps can be taken by the relevant stakeholders to better allocate the risks going forward.
    Key steps for rapidly scaling up multi-unit operation: A detailed strategy on How & When to ramp up growth from 100 to 500 franchise partners.
    Inaugural Keynote Session 1
    10: 15 am - 10:45 am

    Step by Step: Five Building Blocks for Franchise Brands

    • Vision and Mission Alignment
    • Systematic Approach to Operations
    • Supportive Franchisee Relationships
    • Sustainable Growth Strategies
    • Brand Development, marketing Adaptability, and Innovation
    Session 2
    10:45 am - 11:15 am

    How to grow in the International Market

    • Opportunities for Businesses and Investors
    • Investment Opportunities:
    • Trade Expansion:
    • Benefits for Omani Businesses and Investors
    • Opportunities to invest in various sectors within India, including healthcare, education, manufacturing, and technology.
    • Access to Indian Markets:
    • Collaborative Ventures: Franchising & Joint ventures with Indian enterprises can leverage local expertise and India’s vast market potential.
    • Benefits for Indian Businesses, Investors, and SMEs
    Growth Track
    Session 3
    11:15 am - 11:50 am

    Mastering the Franchise Development Process:

    How to grow fast with Franchising From one to 100 stores

    • Franchise Development Process: Steps involved in developing a franchise system, including legal considerations, operations manual development, and franchise marketing.
    • Expansion Strategies: Identifying target markets for expansion, assessing market feasibility, and developing growth strategies for scaling the franchise system.
    • Case Studies and Success Stories: Learning from real-world examples of successful franchise systems and understanding key factors that contributed to their growth and sustainability.
    Session 4
    11:50 am - 12:30 pm

    How to Go and Grow in International Market

    How Franchise Brands Can grow and thrive Outside of Home Markets

    • Organizational Readiness for Going Global: Current trends and opportunities in international franchising
    • Understanding Market Selection: Best Practices in Identifying target markets for international expansion, Conducting market research and analysis, and Assessing Market Potential and Feasibility
    Fireside Chat
    Session 5
    1:00 pm - 2:00 pm

    Networking Lunch

    Session 6
    2:00 pm – 2:35 pm

    How PE Funds, Investors, and Large Organizations Are Weighing the Franchise Industry

    • Evaluating the opportunities and risks for investments from franchise leaders and investors that have been there, done that
    • Risk Management and Contingency Planning
    • Performance Metrics and KPIs: Key performance indicators (KPIs) to measure the performance and health of franchise systems. Benchmarks for revenue growth, profitability, unit economics, and system-wide sales.
    • Regulatory and Legal Landscape: Regulatory frameworks and legal considerations relevant to franchise investments.
    • Discussion on compliance requirements, franchise disclosure laws, and potential legal risks for investors.
    Management Track
    Session 7
    2:35 pm - 3:15 pm

    Sustained Growth for Franchise Companies: Mastering the Art of Franchise Relations

    • Establishing transparent communication between the franchisor and franchisees. Offering comprehensive support and resources to franchisees
    • Fostering a culture of mutual respect, trust, and collaboration between the franchisor and franchisees
    • Consistency and Standardization of the products & services offered
    Fireside Chat
    Session 8
    3:15 pm – 3:45 pm

    Firesidechat with “Farah Khan: Crafting Compelling Narratives”

    Session 9
    3:45 pm - 4:20 pm

    Tech Evolution in Franchise Businesses: Paving the Way for the Future

    • Discussing the ethical implications of tech adoption in franchise operations, including privacy concerns, bias mitigation, and maintaining human-centric values
    Session 10
    4:20 pm – 4:40 pm

    From Stage to Screen to behind the lens

    Session 10
    4:40 pm – 5:10 pm

    How growth coaching has changed Solopreneurship in the franchise industry

    • Knowledge-based business model is on the rise: Growth & Success of Knowledge-Based Brands in Asia
    • The investment and the ROI
    • How can international brands replicate their impact in Indian markets?
    • A solid work-from-home and flexible business for women entrepreneurs
    Book Your Seat!
    • WFC
      (1 Day Conference Pass for World Franchise Congress, Exhibition,
      1 Day Lunch, Tea/Coffee)
      8000 +Taxes
      Per Person
      Valid till 19th May
      (1 Day Conference Pass for Startup Summit, Exhibition,
      1 Day Lunch, Tea/Coffee)
      8000 +Taxes
      Per Person
      Valid till 19th May
      (2 Days Conference Pass for Startup Summit and World Franchise Congress, Exhibition,
      2 Days Lunch, Tea/Coffee)
      12000 +Taxes
      Per Person
      Valid till 19th May
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