Franchise India 2014
OCTOBER
11-12, 2014
PRAGATI MAIDAN, NEW DELHI, INDIA
Days Hours Minutes Seconds
BECOMING A LICENSEE 101
Time: 12:30 -13:30
How do you select the right licensee? What information do you need to make the right decisions, as well as minimising risks? How do Licensing practices differ across product categories? As a Manufacturer’s/Retailer’s Guide to Becoming Licensees, learn
Session Highlights:
- How can licensees evaluate properties
- The parameters utilised by licensors to evaluate partners
- Understanding and protecting your rights as a Licensee
- Best practices while negotiating a Licensing Agreement
- Direct to retail
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12:30 – 13:30 Session 3: BECOMING A LICENSEE 101 Mr. Martin Brochstein, SVP Industry Relations and Information, LIMA WorldwideMartin Brochstein joined LIMA, founded in 1985, the International Licensing Industry Merchandisers’ Association (LIMA) which is the primary trade organization for the worldwide licensing industry... Read More
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Mr. B D Nathani, Chief Executive Officer, G & D Trade ZoneB.D.Nathani has a varied experience in Sales, Marketing and Retailing for around 30 Years. A true Salesman who started his career in 1978 as Sales Executive finally achieved his ambition to become C.E.O. It has been a long but very satisfying and successful journey... Read More
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