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A lot of International brands have made inroads onto the Indian shores via franchise route. Here we try to analyse what were the reasons responsible for their entry into India, the challenges faced by them, and the strategies they are adopting to capture the Indian franchise market.
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Silky success via franchisingGaurav Poddar, Director, Siyaram Silk Mills Ltd
The brand synonymous with fashion in the country, Siyaram’s is a one stop shop for a complete wardrobe solution for men. In an interview Gaurav...
May 07, 2012
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Filling the gap of Indian travel bizVinay Gupta, Co-Founder and CEO, Via
Following the philosophy of simplicity by taking complexities out, and bringing quality and affordability in travel related issues is Via. Vinay Gupta,...
April 30, 2012
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Diagnose success via franchisingAmeera Shah, MD & CEO, Metropolis Healthcare Ltd
Catering to more than 10,000 laboratories, hospitals, nursing homes and 20,000 consultants, is India’s renowned multinational chain of...
April 13, 2012
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Adorned with successNiyat Parekh, CEO, Diya Jewllery
Gitanjali Group is a well known jewellery company having wide range of brands in its portfolio. The company also has Diya Jewellery as one of its premium...
April 10, 2012
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Educating for planned profitsAjay Gupta, Director, Operations, BACHPAN
BACHPAN, a play school brand has spread its wings across the nation and now plans to penetrate into international market. In an interview Ajay Gupta, Director,...
April 02, 2012
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Rising high via franchisingShitanshu Jhunjhunwalla, Director, Turtle Limited
From a supercilious origin in 90’s with a production capacity of just 20 shirts a day, Turtle today has established itself as a complete menswear brand. Shitanshu...
March 16, 2012
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Baking franchise profitsZoher Khorakiwala, Chariman Managing Director, Monginis Foods Pvt. Ltd
With a vision ‘to help people express their happiness in a memorable way’ Khrorakiwala family bought Monginis in 1960. Since then the brand has made its...
March 05, 2012
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Give shape to your profitsSandeep Ahuja, Managing Director, VLCC Health Care Ltd
Stressful lifestyle, busy schedule, and poor eating habits all calls for a world class fitness and slimming centre to fulfill the increasing need for healthy body and...
February 29, 2012
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Opportunity purified for successMahesh Gupta, Chairman, KENT RO Systems Ltd
With patented technology comprising of four different mantras in one purifier – RO, UF, UV and TDS Controls Kent RO is aiming to provide pure water to Indians since...
February 27, 2012
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Building careers globallyAmitabh Lahiri, Chief Business Officer, Career Building Solutions (IT), NIIT Ltd
NIIT, established in 1981 has become a house hold name for IT and computer education. Sharing the company’s success via franchising is Amitabh Lahiri, Chief...
February 13, 2012
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Rocking profitsAmol Arora, Vice Chairman and Managing Director of SHEMROCK & SHEMFORD
Revolutionising the education sector by making it more interesting, engaging and motivating, Arora family with over 85 years of combined experience in the field of...
February 06, 2012
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Walking the franchise wayAnupam Bansal, Director, Liberty Shoes Ltd
Pioneering the footwear retail franchising concept in India, Liberty Shoes is one of the eminent footwear brands for the past over 50 years. In an interview Anupam...
January 27, 2012
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Connecting profitsSharad Mehrotra, Head Branding, Distribution and Retail, Uninor
GA: What makes India so important for Uninor? SM: No company can claim to be present in Asia without being present in the world’s largest democracy. The...
December 13, 2011
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Binge on food businessManish Tandon, MD, ICPL
Aiming at empowering women entrepreneurs by making franchises for his various food brands available to them is ICPL, the brainchild of celebrated Chef Sanjeev Kapur. Mr...
December 07, 2011
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Biz of nurturing wealthSaurabh Shah, Head -Business Development, Sykes & Ray Equities (I) Ltd
As financial services offers intangible services, assuring absolute quality is not easy and it is the quality of Sykes & Ray Equities’s services that...
November 18, 2011
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Baking profitable franchiseSubhash K Menon, Director, WAH Restaurants
Opening of bakeries are on an upswing in India. Riding on this wave, Birdys has carved a niche for itself. In a conversation, Subhash K Menon, Director, WAH Restaurants...
October 28, 2011
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Creating IT professionals worldwideMehroof Manalody, Chairman and Managing Director, GTec Education
To make IT education affordable GTec Education was conceptualised in 2001 and in short span, the company has become the largest computer education network. Mehroof...
October 11, 2011
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Furnishing ProfitsKamlesh Agarwal, Founder, Skipper Furnishings
Giving personalised touch to the interiors of its customer’s homes is Skipper Furnishings. The brand is growing quite aggressively across India. Kamlesh Agarwal,...
October 03, 2011
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Booking profits!!!Abhishek Kumar, Chief Operating Officer, Apeejay Oxford Bookstores
Book retailing is a realm that has gained tremendous significance lately is augmenting sales to a new high. In a conversation with Abhishek Kumar, Chief Operating...
September 27, 2011
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Setting benchmark in home interiorAbhishek Somany, JMD, Somany Ceramics
Since Somany’s inception in 1969 the brand has established itself nationally as well as internationally. With a clear vision the brand has persistently set a...
September 16, 2011
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