New Trends 2019-05-06

Latest Health and Wellness Trends that are Rapidly Transforming the Indian Health and Wellness Market

Mainly, the emergence of a new trend occurs due to the ever-changing demands and expectations of the consumers that are willing to invest in some different products and services, eventually benefiting them.

By Features Writer
Latest Health and Wellness Trends that are Rapidly Transforming the Indian Health and Wellness Market

Adopting the latest trends currently penetrating an industry is now recommended to every business owners across the world. These trends carry a huge potential to transform an industry in the most profitable manner if utilised effectively by entrepreneurs and franchisors.

Talking about the new trends in Indian health and wellness industry has boomed drastically in the last couple of years, emerging as one of the most lucrative business segments.  The booming of the health and wellness segment has allowed new entrants to experiment more with the new products and services, keeping the comfort and demands of the consumers in mind in a way that frames new trends in the industry

Mainly, the emergence of a new trend occurs due to the ever-changing demands and expectations of the consumers that are willing to invest in some different  products and services, eventually benefiting them.

Sanjay Sachdeva, Founder & CEO, Daivam Wellness shares, “Indian health and wellness industry is among those top business segments that are heavily impacted by the latest trends penetrating the industry. Since the competition is so stiff within the industry, health and wellness franchisors actively and positively react to these trends in order to revamp their services and products in a fruitful manner.”

New Trends: Driving a Whole new way of Opportunity

A new trend is always an additional component of a business that contributes to the growth of a business. An entire wellness business could be considered as a tree where its leaves represent the trends and the roots simply stands for the businesses’ unique selling point (USP).

Wellness franchisors could boost their brands’ sales through innovative products and services by incorporating the new trends penetrating the wellness industry. No matter whether a trend is permanent or temporary, it needs to be properly utilised that can help wellness brands to enhance their offerings.

Nutritious and Balanced Diet

While the Indian citizens are becoming more and more health conscious, numerous health and wellness trends have started penetrating the industry like a boss. Adoption of nutritious and balanced diets has been among the trendiest wellness trends that the Indian wellness industry has witnessed in the past decade.

In fact, the rising popularity of this trend has forced many F&B franchise owners to include foods in their menus that are nutritious and healthy both at the same time.

“Adoption of a nutritious and balanced diet is fundamental to a healthy lifestyle which reduces chances of various physiological disorders,” says Sachdeva. 

Rise in Demand for Staying Fit through Gyms and Yoga Classes

One just can’t ignore the evolution of fitness centers, gyms, and yoga classes or studios in India. Once among the niche segments, are now the most popular and demanded places for burning calories and help stay in good shapes.

This trend has always dominated the health and wellness industry and would never go out of style, it looks like. The proverb, ‘Old is Gold’ just perfectly suits the situation here.

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