Indian wellness franchisors are transforming the perception of Indian food from being unhygienic to an important element of the health world globally.
India is home to approximately 1.4 billion people who are accepting numerous wellness trends that are invading the country. This wellness so trend is strong that it is able to draw in even the most disinterested people to begin using products and services that can make a difference to their lifestyle on a daily basis, in a small way.
The golden tsunami of hygienic Indian food is no more a national heated topic that is gradually marking its presence globally. Indian food has entered into the mainstream segment of healthy food, grabbing the attention of health freaks across the globe. The wellness franchisors are highlighting the benefits of traditional Indian food that could aid to a healthy lifestyle.
The Radical Shift
The Indian wellness franchisors are actively participating in changing the perception of Indian food nationally and globally. The Indian food is witnessing a radical shift from being considered oily and spicy to an ingredient that is healthy and rich in vital nutrients.
Yoga that originated in India has been a global acceptance that talks about mindfulness, Ayurvedic eating, and meditation. This natural evolution has allowed the wellness franchisors to highlight the benefits of Indian food, transforming them into a global trend.
The Rise of Plant-Based Eating
The obsession with plant-based eating, popularly known as veganism is getting popular, especially among the new age population. The Indian wellness franchisors are focusing to amalgamate Ayurveda with Indian food, making it both tasty and healthy at the same time.
Vandana Sheth, registered dietitian shares, "One thing that all these diets, Ayurveda, and the wellness movement as a whole have in common is that they all understand food to be medicine."
"We are more skeptical than ever before about Western medicine—our ability to access it and its ability to heal us—and so we look to other resources and cultures for the remedies we need," adds Sheth.
Therefore, if you carry the passion for food and wants to guide people towards a healthier lifestyle, this might be the right time to transform your love for food as a career option by merging it with health and fitness.
You could establish your food business, catering to healthy and tasty food or even establish a diet consultancy business.