Fitness business 2018-07-27

Consider These 4 Types Of Collaborations For Your Gym Business

Collaborative Business Partnerships Take A Little Work To Nurture And Grow Your Gym Business

By Content Writer
Consider These 4 Types Of Collaborations For Your Gym Business

When it comes to marketing your Gym business, there are plenty of options out there. You can put leverage on both traditional and digital marketing. However, all of these will cost money. When you’re at the initial phase of your business, keeping expenses to a minimum is crucial. To market your fitness business at low-cost, enter the barter system.

A strategic business partnership is similar to the barter system and would benefit both the partners. Collaborating with other businesses in your genre will help in increasing membership, getting discounts for your current members, or lowering your business costs. Below are the types of collaboration you can consider for your gym.

Collaborating with supplement stores

If you have a supplement store in your city, build a partnership with them. Set up a meeting with their Manager to discuss membership discounts for your clients. You can always negotiate a better price. Bring in some numbers so you can show the supplement manager the kind of business they can expect by offering a discount. Ask them to cross-promote your gym and provide a recommendation to their customers.

Collaborating with Health Cafes

It is rightly said that fitness is 70% diet and 30% gym. Promote nutritional and healthy diet by collaborating with health cafes near your location. Offer discounts for every cross-client referral. This will help in boosting both of your sales.

Collaborating with Influencers

Collaborating with Influencers is the latest fad in the marketing world. People listen to influencers because they are genuine, and their recommendations are authentic. So, curate a list of influencers that will help you grow your brand. The influencer you’re trying to reach out to should have the audience you want to target, as well as a befitting personality.  Offer them incentives or free membership to get them onboard.

Collaborating with Nutritionist

Holistic wellness is the winning combination of exercise and diet. Collaborating with a nutritionist will help your gym members to find a balance and meet their fitness goals. An in-house nutritionist can play an invaluable role in supporting your members’ fitness journeys. They will help in driving membership and enhance your fitness centre business as your clients will have the satisfaction of getting everything under one roof.

star franchise india
Related opportunities
  • Hotel Chain
    Monarch Group of Hotels is a corporate hotel chain and..
    Locations looking for expansion Maharashtra
    Establishment year 2018
    Franchising Launch Date 2021
    Investment size Rs. 5lac - 10lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Mumbai Maharashtra
  • Competitive Exam Coaching Institute
    NeoStencil, Inc is a USA based Education Technology company with..
    Locations looking for expansion Haryana
    Establishment year 2014
    Franchising Launch Date 2020
    Investment size Rs. 10lac - 20lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Gurgaon Haryana
  • Fire Fighting & Fire Protection Equipments
    About Us: We are a leading manufacturer of GFO Automatic firefighter...
    Locations looking for expansion Delhi
    Establishment year 2019
    Franchising Launch Date 2019
    Investment size
    Space required 300
    Franchise Outlets -NA-
    Franchise Type -NA-
    Headquater Delhi Delhi
  • After School Activities
    I-Max Academy has been established in April 2010. In short..
    Locations looking for expansion Delhi
    Establishment year 2010
    Franchising Launch Date 2011
    Investment size Rs. 50000 - 2lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Delhi Delhi
Insta-Subscribe to
The Franchising World
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities
More Stories

Free Advice - Ask Our Experts

ads ads ads ads