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Wellness Industry 18 May 2015

This is a good time to be in wellness space: Levo Spalon CEO

Known for offering world-class luxurious relaxation services, Levo spalon offers world-class wellness to discerning patrons. Wellness India talked to Pranita Baveja, CEO of Levo Spalon, to know unknown facts about it.

Situated in the heart of Gurgaon’s lush golf course area, LevoSpalon is an amalgamation of luxurious spa with exclusive salon services and an exclusive make-up studio of celebrity artist Vidya Tikari. The spalon offers an array of revitalizing treatments on latest equipments through brands such as NatureBisse from Spain, René Furterer’s hair care range from France and Alessandro nail care products.

It also has in its kitty for you a Diamond Cryo Repairing and Lifting facial, a 90-minute globally recognised intense anti-aging treatment, a 30-minute Express Facial for the time pressed, a Signature Facial for men, an exotic Detox Marine Algae Wraps, a five-hour City Escape Ritual and much more.

Journey so far
I have enjoyed being an entrepreneur in the Travel Trade and my interest in the field of Wellness and Grooming has now opened up a new horizon in the Spalon segment. Holding a management degree and experience in the service industry has helped me understand and take forward this family business.

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USP and philosophy of Levo
The USP at Levo is a truly international experience in a luxurious expanse of space. Client satisfaction is of utmost importance at Levo. It is the whole package - Ambience, Service delivery, Hygiene, Hospitality, Innovation, Soft skills and involvement of the team for great customers satisfaction.

Therapies offered at Levo
We offer therapies range from Classic Swedish to Traditional Balanise, Neuro- Aroma Lomi Juma, Bamboo Fusion massage and The Levo Signature massage and many more. The prices ranges starts from Rs 2,400 onwards and the therapy duration starts from 60 minutes onwards.

Top players in Indian spa industry
There are many different formats to a SPA – ranging from destinations Spa’s, Hotel Spa’s, Medi Spa’s, Stand Alone Spa’s and a new concept called Spalons – The new buzzword to enjoy all beauty and wellness services under one roof.

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Staff appointment & training
The therapists are appointed largely based on experience, trainings, knowledge, soft skills, grooming and personality. There is induction training on joining and refresher trainings every quarter. The Trainers are both from the international and local market.

Client retention
We are continuously innovating with an undivided focus on service delivery. Schemes and Offers are extended to clients at regular intervals.

Favourite global spa & therapy
My favourite spa is the Chatean Saint – Martin, in France. The Levo Signature Massage is my all times favourite. It is a unique combination of the best strokes from a variety of therapies combined with unique stretches.

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Views over wellness industry
There is a sudden surge towards this industry - especially in the metro cities. This is a very good time to be here. Now that, Indians are travelling globally and are exposed & aware of Beauty and Wellness, there is a higher expectation and a huge demand in this segment. Being in its nascent stage, there is room for growth in an organised fashion.

Future roadmap
Expansion plans are underways and we will soon be announcing our new destination. Being a major player in this industry, I see the Levo Spalon expanding and growing from strength to strength, catering to the needs of the aware and well travelled Indians.

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