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Healthcare startup 27 Aug 2015

Mobile healthcare platform Lybrate ties-up with IMA; aiming to turn doctors technically trained

Known as India's first and largest mobile healthcare communication and delivery platform, Lybrate to educate IMA-registered doctors on how to effectively use technology for communicating with patients and multiply their presence.

In a bid to democratize healthcare in India and make it accessible to over billions of people across India, Mobile healthcare platform Lybrate Inc., (www.lybrate.com) has announced its tie-up with the Indian Medical Association (IMA).

Lybrate has been roped in as the digital partner by IMA to educate over 2.5 lakh doctors under its fold on how best to incorporate technology in their practice for communicating with patients and multiply their presence in every nook and corner of the country.

Commenting over the deal, Saurabh Arora, CEO, Lybrate said, “IMA is a prestigious body in the medical arena. It has been doing commendable things relating to people’s health involving its wide network of doctors. As Lybrate is also working to solve the fundamental problem of healthcare delivery in India that is inaccessibility of doctors, our goals are aligned with each other and support our objectives.”

Reportedly, Lybrate’s efforts are in line with the Indian government’s visionary initiative of digitizing India that aims to use mobile internet for providing the Indian population benefits of its multifarious schemes and services.

“Lack of clear guidelines as well as the absence of technical know-how among the medical fraternity has resulted in a slower growth of m-health and e-health space in India. We are extremely happy to come along with Lybrate as our digital partner and hope that together we can work towards making healthcare accessible to the people of India,” noted Padma Shri Awardee Dr. A MarthandaPillai, National President IMA and Padma Shri Awardee, Dr. KK Aggarwal, Hon’ble Secretary General IMA in a joint statement.

Under the partnership spanning over a year, Lybrate will provide technical excellence to IMA in innumerable ways. The foremost will be to coach its members, spread across 30 states and 1700 branches, and the entire medical fraternity about using technology for better communication with the patients and increase their presence across geographies, diminishing the boundary barriers.

In India, shortage of doctors is a major issue, apparent from the doctor-patient ratio which is abysmally low at 1:1700. Lybrate saw the solution in technology to fix the issue of doctors’ crunch in the country and solve the problem of inaccessibility of healthcare experts.

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