Hotline: 1800 102 2007
Hotline: 1800 102 2007
Search Business Opportunities
Planning 2014-11-17

L'Oréal India to open a hair colour manufacturing plant in Himachal Pradesh by mid-2015

Leading hair care brand, L'Oréal India is setting up a hair colour manufacturing plant at Baddi in Himachal Pradesh, with a capacity of 100 million units.

L'Oréal India to open a hair colour manufacturing plant in Himachal Pradesh by mid-2015

L'Oréal India, one of the leading hair care products brand is setting up a hair colour manufacturing plant at Baddi in Himachal Pradesh, according to a PTI report.

Confirming the news, Jean-Christophe Letellier, Managing Director, L'Oréal India told PTI, "We are in the process of opening a second factory in the North. It will be at Baddi in Himachal Pradesh and will be only for hair colour, for which we plan a capacity of 100 million units. The plant will be operational by the middle of next year and will cater to all its brands that sell cream."

Prior to this, the French company has a manufacturing unit at Chakan in Pune also. It enjoys 70 per cent market share in the cream hair colour-based category, estimated at Rs 700 crore and is growing at over 19 per cent in terms of value and over 60 per cent by volume.

Letellier further told PTI that the brand is eyeing a turnover of Rs 7,000 crore by 2020. He declined to comment on the investment detail of the new plant.

"We will go beyond Rs 2,000 crore this year. Our target is to be up to two or three times the market growth. During the last two years, the market itself has slowed down but we have managed to grow over two times the market, but at a slower pace than what we would expect,” Letellier told PTI.

He further added, "We believe India will gradually recover. The foundations for market growth, personal care growth are very strong and robust. We should anyway be observing this ratio of 2:3 times growth above 20 per cent every year and reach that goal by 2020."

In FY13, the total personal care mass market was estimated to be around Rs 28,730 crore, growing at over 7 per cent and L'Oreal's share was 6 per cent of it. The brand is placed at number three in the personal care category and hopes to jump a notch higher by next year.

Comment
image
image
image
image
Related opportunities
  • Car wash / Ceramic Coating / Detailing
    About Us: WASH4SURE is Brand Name of Pragun Services Pvt. Ltd. ..
    Locations looking for expansion Maharashtra
    Establishment year 2017
    Franchising Launch Date 2018
    Investment size Rs. 50 K - 2lac
    Space required 100
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater pune Maharashtra
  • Men's clothing
    T-Store is a wing of Relion Industries in the field..
    Locations looking for expansion Gujarat
    Establishment year 2010
    Franchising Launch Date 2018
    Investment size Rs. 5lac - 10lac
    Space required 50
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Ahmedabad Gujarat
  • Bakery & Confectionary
    About Us: Eat Confetti has unique recupes that have never been..
    Locations looking for expansion Delhi
    Establishment year 2018
    Franchising Launch Date 2018
    Investment size Rs. 20lac - 30lac
    Space required 300
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
  • Others Food Service
    About Us: Wicked China is a place that serves up Chinese..
    Locations looking for expansion Maharashtra
    Establishment year 2000
    Franchising Launch Date 2018
    Investment size Rs. 2 Cr. - 5 Cr
    Space required 2500
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Mumbai Maharashtra
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities
More Stories

Free Advice - Ask Our Experts