Hotline: 1800 102 2007
X
Search Business Opportunities
Patanjali 2016-02-05

Invest in Patanjali franchise for best revenues!

Patanjali Ayurved Ltd, promoted by yoga guru Baba Ramdev, is one of the fast moving consumer goods companies (FMCG) that has been successful in creating its robust nationwide presence.

By Senior Copy Editor
Invest in Patanjali franchise for best revenues!


Patanjali Ayurved Ltd, promoted by yoga guru Baba Ramdev, is one of the fast moving consumer goods companies (FMCG) that has been successful in creating its robust nationwide presence. Through this write-up, we will give an insight about the lucrative business opportunity that the brand offers…

Patanjali, which had a turnover of Rs 2,000 crore in FY15, is now eyeing at doubling its revenue to Rs 5,000 crore in FY16. The growing appeal, promotion and awareness of ayurved products coupled with factors like affordable price points and Indianness in products is boosting sales and ramping up revenues for the brand. It is one of the rare franchise brands which touch the rural as well urban masses with same zest.

The home-grown ayurvedic franchise brand is now giving tough competition to the leading FMCG players like Colgate-Palmolive, Nestle, Dabur and HUL with its wide array of products including toothpaste, shampoo, toothbrush, instant noodles, tea, jam, corn flakes, spices, pulses, Chyawanprash and beauty products. These products put Ramdev’s franchise brand in direct contest with these industry majors.

Related: Patanjali grows beyond expectation and craves for more

Opportunity in store
With an aim to have pan-India expansion, Patanjali will be tapping the franchise model for growing its network. The brand has got a great response from rural and urban areas alike as Patanjali franchise outlets can be seen opening fast. It currently runs about 4,200 centres and aims to open 1,000 more outlets by March this year. 

“People have given a very good response to our products. Not just as consumers but also as entrepreneurs, they prefer our stores and products. They are going for Patanjali as they are experiencing the benefits of the brand and are getting cured from various ailments and problems. We hope to open 1,000 more centres March,” says Pankaj, Department Head, India, Swadeshi Vibhag. 

Related: Patanjali aims to reach one lakh locations

To open a franchise outlet of Patanjali, one has to invest between about Rs 7-15 lakh and an area of about 300 to 1,000 sq.ft is required. A franchisee can set up the store in rural, semi-rural or urban area as well. The brand has also recently launched 12 mega stores, which are opened in metro cities mainly. 

“We plan to open 100 more mega stores in the near future. It entails an investment of around Rs 50-70 lakh and about 2,000 sq.ft area is required for opening these stores,” he adds. The mega stores are big, modern, convenient and cater to the need of the metro consumers. These centres are going to generate franchise opportunities for interested franchisees.

Related: 10 Low Cost Business Ideas

The Haridwar-based firm has also refurbished its website which is the only online space where the Patanjali products are sold. The brand so far has no plans to tie-up with any e-retailer for sales of its products.


Franchise facts:

Area Investment RoI Breakeven Total centres Expansion plan
Around 300 to 2,000 sq.ft Around Rs 7 -70 lakh More than 10 % 3 months 4,200 stores 1,000 stores by March
Comment
SURAJ PAWAR : 07, Jun 2018 at 02:22 PM
SEND FRENCHISE PROPOSAL
Franchise India : 08, Jun 2018 at 10:25 AM
Thank you for your interest. Our team will get back to you soon.
Ritesh shukla : 09, Jun 2018 at 10:44 AM
Dear sir,Good morning I want to open a franchise in semi-rural area. Please send me proposal and details Thank you
Franchise India : 11, Jun 2018 at 09:31 AM
Thank you for your interest. Our team will get back to you soon.
Siddharth Senjaliya : 11, Jun 2018 at 10:59 PM
Interested in getting frachisee. Plz contact us.
Franchise India : 12, Jun 2018 at 11:01 AM
Thank you for your interest. Our team will get back to you soon.
ajit Kumar pal : 13, Jun 2018 at 12:57 PM
Dear sir , I want to start this business , so please guide me about investment of this business , I have already a house
Franchise India : 18, Jun 2018 at 03:26 PM
Thank you for your interest. Our team will get back to you soon.
Raja shekhar bachu : 13, Jun 2018 at 03:50 PM
I am an banker. I would like to start Pantanjali stores . Please guide me and provide me with required applications etc.
Franchise India : 18, Jun 2018 at 03:28 PM
Thank you for your interest. Our team will get back to you soon.
Manoj Sharma : 14, Jun 2018 at 10:47 PM
Intersted in frenchise please provide the further detail: wants to open store in ahmedabad, Contact me at 9909935150
Franchise India : 18, Jun 2018 at 03:35 PM
Thank you for your interest. Our team will get back to you soon.
Anmol Pagar : 16, Jun 2018 at 04:43 PM
Interested in opening franchisee in semi-urban area. Pls let me know further details
Franchise India : 18, Jun 2018 at 03:23 PM
Thank you for your interest. Our team will get back to you soon.
Jitendra Betkar : 17, Jun 2018 at 11:47 PM
pls provide details of franchise
Franchise India : 18, Jun 2018 at 03:15 PM
Thank you for your interest. Our team will get back to you soon.
SANDEEP KUMAR : 18, Jun 2018 at 03:24 PM
I am interested
Franchise India : 18, Jun 2018 at 03:37 PM
Thank you for your interest. Our team will get back to you soon.
Bharat Galani : 18, Jun 2018 at 06:54 PM
I m intrusted in frenchise plz send details
Franchise India : 19, Jun 2018 at 10:08 AM
Thank you for your interest. Our team will get back to you soon.
Akshaykumar C Thakker : 19, Jun 2018 at 11:28 PM
Respected Sir / Madam, i would like to open a Patanjali Store in Sabarmati Ahmedabad. may i request you to send me all details for franchise cost and minimum area required for open store and is it possible to get franchise on rent agreement shop. Thanks & Regards, Akshaykumar Thakker +919978644081
Franchise India : 20, Jun 2018 at 04:46 PM
Thank you for your interest. Our team will get back to you soon.
Sunil Sharma : 20, Jun 2018 at 10:47 AM
I m intrusted in frenchise plz send details.
Franchise India : 20, Jun 2018 at 04:48 PM
Thank you for your interest. Our team will get back to you soon.
brijesh pandya : 26, Jun 2018 at 01:01 PM
Im interested in the franchisee
Raunak sharma : 14, Nov 2018 at 07:26 PM
I want to get dealership in singrauli district mp
ANTONY FRANKLIN : 16, Nov 2018 at 09:42 AM
I like to open Patanjali franchise in rural area tamilnadu please send me franchise details
Neha Singh : 16, Nov 2018 at 12:41 PM
Sir I want to open a Frenchies in semi urban area please send me proposal and details thank you
Rajesh Mani : 16, Nov 2018 at 02:43 PM
I want to open retail outlets of Patanjali food product,please send your proposal.
Malvika Prasad : 16, Nov 2018 at 04:15 PM
Want to open clothes store
ABHAY RAY : 17, Nov 2018 at 01:15 PM
Want a Patanjali Distributorship in Allahabad Naini Area. Please provide me proposal as soon as possible.
Pavan Sunil Dounde : 18, Nov 2018 at 01:33 PM
Send franchise details
VINEET KUMAR : 18, Nov 2018 at 03:41 PM
Respected Sir / Madam, i would like to open a Patanjali Store in Muzaffarnagar city, Uttarpradesh. I need all the details of franchise cost and minimum area required for open store and is it possible to get franchise on rent agreement shop.
Aastha Chaudhary : 19, Nov 2018 at 09:29 AM
wants to open a store of patanjali in rural area of Kangra Himachal Pradesh. Kindly forward Franchise model details asap
Ajitesh Chandra : 20, Nov 2018 at 02:45 PM
Franchise ke baare mein Jankari chahiye
Santunu Panda : 20, Nov 2018 at 10:35 PM
I want to contact with Patanjali Franchise sales manager to open store in Jeypore Dist Koraput State ODISHA. Bell Road bharat Nagar Jeypore 9668411488
Prabin Kumar nayak : 21, Nov 2018 at 11:53 AM
Dear Sir/Madam..I am highly interested in opening a patanjali store in Hyderabad.. I request you to send me all the relevant details about the investment ...Regards
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities
More Stories

Free Advice - Ask Our Experts