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Dental aestheticsAug, 27 2015

Indian Dental Association and Colgate to offer oral care to pilgrims at Nasik Kumbh Mela 2015

With an aim to spread awareness and facilitate with Oral care to thousands of pilgrims, Indian Dental Association (IDA) in association with Colgate-Palmolive (India) Ltd actively participates in the Jana Swasthya Abhiyan, an initiative of Department of Pu

By WI Bureau

Indian Dental Association (IDA), in association with Colgate-Palmolive (India) Limited, as part of their endeavor to create awareness about oral hygiene and Oral Cancer amongst thousands of pilgrims, is participating in the Jana Swasthya Abhiyan, an initiative of Department of Public Health, Government of Maharashtra.

Commenting on the matter, Dr. Ashok Dhoble, Honourable Secretary General, Indian Dental Association said, “Maha Kumbh being the largest gathering of people in the country, we are aiming to influence thousands of lives by creating awareness about oral health and hygiene and Oral Cancer amongst them. Through this initiative, we will be moving closer to IDA’s vision of improving oral health and quality of life, achieving `optimal national oral health for all' by 2020.”

Kumbh Mela, being the amalgamation of masses from diverse parts of the country, proves to be an ideal platform for IDA and Colgate to provide Oral Care Education and awareness.

As part of the Jana Swasthya Abhiyan, IDA and Colgate will be conducting free oral health check-up camps for 15 days in four phases in Nasik and Trimbakeswar, starting from 26th August 2015.

During the grand endeavour, IDA will be present at 10 locations at Nasik and Trimbakeswar Maha Kumbh to conduct free oral health check-up camps in association with with Karmaveer Bhausaheb Hiray Dental College and Hospital, Nasik.

Significantly, India has undesirably known as the Oral Cancer capital of the world. People across the country are addicted to consuming various tobacco products which leads to oral cancer.

The endeavour is actively backed by Colgate in creating Oral Care awareness.

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