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Wellness Industry 17 Dec 2015

Growth prospect of tooth reshaping & dental contouring in Indian market

The global Cosmetic Dentistry market is expected to grow to reach US$ 22,362.4 million by 2020.

By 26

Do you have a minor defect or spot in your pearl white teeth? Would you like to get rid off it? Then ‘Dental Contouring’ is the solution for it. Sometimes little defects in teeth can also attract fair amount of attention.

Also termed as tooth reshaping, Dental Contouring is a cosmetic dentistry technique that removes small amounts of tooth enamel from the outer covering of the tooth, in order to change the shape, length or surface of one or more teeth.

Considering the ever increasing trend in the cost of Dental treatments in the Indian Dental Industry, Tooth Reshaping & Dental Contouring has emerged as a patient friendly treatment. The cost of routine dental treatments is increasing and the price sensitive Indian middle class consumers find it tough to cope up with the rising inflation, and simultaneously, going under expensive treatments like these.

The Tooth Reshaping & Dental Contouring treatment procedure can be done by local dentists and doesn't require much of an investment in dental materials and machinery. So, a dentist can offer this treatment as a viable alternative to other costly and time taking oral care procedures like braces etc., and expand the scope of his practice by doing more of Tooth Reshaping & Dental Contouring cases, while reaping good profit.

Hence, a conclusion can be drawn here, in today's clinical practices, there are immense growth prospects for Tooth Reshaping & Dental Contouring and if done properly, with adequate attention towards anatomic details and clinical protocols like consideration of enamel thickness so as to avoid dentinal hypersensitivity and prescribing post operative fluoride treatments to re-mineralise the abraded tooth structure, a whole new dimension can be added to the modern dental aesthetics practice.

Significantly, in the past few years, the demand of Tooth Reshaping & Dental Contouring has increased manifolds. Globally, the Cosmetic Dentistry market is expected to grow at a CAGR of 6.8 per cent during the forecast period of 2015-2020, to reach USD 22,362.4 million by 2020.

Here are the prime reasons affecting the market growth of dental aesthetics in India:
1. Cost effective: It’s one of the most inexpensive lifting aesthetical procedures, depending upon the work recommended by the dentist.

2. Less painful: Usually, dental aesthetics performed only on the surface enamel by removing the unwanted spot or correcting the shape of tooth enamel, there’s generally no discomfort during the procedure and no anaesthesia is required.

3. Helps in improving teeth health: Removing minor overlaps and other imperfections from the surface of enamel, where tartar and plaque can build up, lowers risk of early decay and gum diseases.




This article is written by Dr Arjun Bedi, Dental Consultant, Dr. Bedi’s Dent ‘O” Care, New Delhi, as per his personal experience and research.


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