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Product Launch 2015-01-05

Australian brand NATIO introduces BB cream, foundation in India

Leading Australian beauty company NATIO launches pure mineral skin perfecting BB cream skin care and foundation with SPF 15 and imperfection corrector in the Indian market.

Each day seems to zip by faster than the last, thus all the women, especially working lot look for a multi-benefit base which easily absorbs in the skin and do not take away its moisture.

Thus, NATIO, Australia’s leading natural beauty brand, has come up with a Pure Mineral Skin Perfecting BB Cream that consolidates skin care and make-up regimen into one simple step.

This all-in-one cosmetic combines the convenience of a moisturiser, SPF 15 and imperfection corrector with the coverage of a foundation. Known to be a true multi-functional product, NATIO Pure Mineral Skin Perfecting BB Cream could be used alone, under or over the moisturiser and foundation.

Claims to offer a natural alternative, this lightweight cream is enriched with Jojoba, Vitamin E, Shea Butter and Green Tea with light reflecting minerals to even out skin tone for a dewy radiant effect. In addition to blurring imperfections, the nurturing BB cream is infused with potent plant extracts to help moisturise and correct skin tone.

Jojoba Seed Oil and Vitamin E smoothes and soften the skin, and provides instant and long-lasting hydration, while Shea Butter helps moisturise and even out the complexion. Extracts of Green Tea and Chamomile work to calm and soothe redness while Ylang Ylang helps to normalise surface oils in the skin. The water-based formulation is suitable for all skin types and free from parabens, mineral oil and nanoparticles.

With light reflecting minerals, NATIO Pure Mineral Skin Perfecting BB Cream adjusts to the unique tone and texture of the skin. The adaptive formulation helps dull blemishes, dark spots and discoloration and balance out skin tone.

As the formula adapts to the natural skin tone, one can chose from the closest colour match from the three shades - Fair, Medium and Tan.

Available at signature outlets and leading online shop Flipkart, NATIO’s Pure Mineral Skin Perfecting BB Cream is priced at Rs 895.

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