Restaurant Franchise Opportunities

Ingredient Supplier Jul, 26 2017

Why Supermarkets Are Betting Big on Food Islands

An exclusive section that hosts an assortment of niche international and national brands.

By Nusra
Sub Editor

HyperCITY Retail (India), one of the largest hypermarket chains in the country unveiled the ‘Hyper Food Island’ an exclusive section that hosts an assortment of niche international and national brands.

Announced at HyperCITY’s flagship store –Malad, the Food Island, brings together some of the finest brands under one roof across categories.

Aligning with the thought of offering ‘Something Fresh Everyday’ - the ‘Hyper Food Island’ aims to provide a range of carefully handpicked products to suit the needs of the contemporary customers, through HyperCITY’s large, modern and exciting format store.

“It has been our constant endeavour to enhance customer experience in our stores and we are pleased to introduce the ‘Hyper Food Island’ a niche assortment of brands. The island is specially curated to embark on the tantalizing culinary journey of our customers,” shares Ramesh Menon, Chief Executive Officer, HyperCITY Retail (India) Ltd.

Brands like Doyen, Smoor, Tea Culture of the World, Cool Story, Wingreen’s Farm, RRO- International Cheese, Emporio, Muralidhar Shrikhand, Punjab & Sind and Brownie Cottage are a part of the Hyper Food Island.

Through the activity, HyperCITY aims to encourage young innovators and women entrepreneurs to grow and focus on the strength of their businesses, while also allowing them to reach out to a larger set of audience.

“We are strong supporters of entrepreneurship, especially women as they are our most powerful customers. At HyperCITY, we have created platforms such as Hyper Budding Chef and Hyper Food Island to encourage food entrepreneurs and boost-up their business skills,” adds Menon.

Related: Washington Apples to regain its position in India, invests heavily in marketing

Click Here to add Comment
Please add your Comment
Rating
Sell Business 2017
Sell Franchise 2017
Most Section

Video

Magazines & Books

Read the latest franchising magazines and books to get comprehensive and up-to-date information on leading franchise systems, trends and more.

Newsletter Signup
Submit your email address to receive the latest updates on news & host of opportunities.
Restaurant India

Copyright © 2009 - 2017 Franchise India Holdings Ltd.

The information contained herein is of generic nature only, and Franchise India is not, by means of this website or any part thereof, rendering professional advice or services. Before making any decision or taking any action that might affect your finances or business, you should consult a qualified professional advisor. Your use of this website or any of its pages or links given, is at your own risk and you assume full responsibility and risk of loss resulting from your usage. With respect to use of the website, kindly visit www.franchiseindia.com/terms.