Hotline: 1800 102 2007
Hotline: 1800 102 2007
Search Business Opportunities
people 2014-11-13

People want to eat healthy, nutritious food- Chef Morwani

Chef Anand Morwani is an expert in European and American Cuisine, Talking to Restaurant India, Chef Morwani, Co-Owner, Brewbot, shares the latest trend which is building the Indian culinary landscape.

By Deputy Features Editor
People want to eat healthy, nutritious food- Chef Morwani

What according to you is the latest trend in the F&B industry? And which cuisine you find is exciting in the world?

One of the hottest trends in world in terms of cuisine for the last couple of years has been molecular gastronomy. Another trend hot around the world is, ‘speak easy’ bars with mixologists taking centre stage. These are people who have mastered the art of blending, shaking, stirring and infusing drinks and alcohol with unbelievable combinations and complex garnish preparations. Besides this, social networking and craft brewing is another trend ruling the Indian F&B segment.

​​I love food plain and simple. There is no cuisine that I tend to lean towards and I think the future of cooking does not lie in any one cuisine but in taking the best of many cuisines and creating your own distinct flavours.

How has the shift changing in the eating habits of consumers in India?

The Indian consumer is becoming more and more sophisticated, demanding and knowledgeable about food. This has come through travel, international exposure and also because of media. People want to eat healthy, nutritious food without compromising on taste. 

Do you think that the global brands that are entering India will follow the same food regulations as they follow in their own country?

Most of the brands will follow the same regulations, if not all global brands comply by their respective brand manuals. The brand manuals contain most possible scenarios that may come up during operations and have a standard operating procedure in each event. I do feel they would need to adapt their menu options to local tastes and strategies will also have to be realigned due to religious boundaries present in our country. Beyond this, I do not see why they would have to modify their standards and regulations. 

How do you design menu at your restaurants? What are the essentials that need to be taken care of when managing a kitchen?

When it comes to menu planning, there is no paragraph that would do justice to this science. This being said we at Brewbot take into consideration local tastes, preferences, availability of produce and season. We try and provide a spectrum of flavours through our menu and try and stay as true to food as possible. The only time we adapt a few recipes is when we feel we can truly bring out more in a particular dish by doing so.

Managing a kitchen is challenging affair, it is not for everyone. Working in the kitchen, is working in a high pressure environment. Every plate matters and the most important thing is stay focused, calm and keep your head in the game.

You are experts in American and European food. What would you comment on the authenticity of these foods served in Indian restaurants?

In few cases, restaurants that claim to be serving American and European food have completely adapted the originals and in some cases the dish that arrives to the table has nothing to do with the name on the menu. 

According to you, how is supply chain helpful in expansion of a brand?

For the growth of any brand it is essential as well critical to have a well structured supply chain. It is not only connected with bringing down costs through centralised purchases but also linked to consistency and constant availability. To put it simply a building that has a strong foundation might cost more but without a doubt it will rise to the sky as long as you build it but without a strong base it shall feel pressure as it rises and chances are that it may crumble after a point. 

What according to you is the right recipe for food business in India?

hahahaha, well it is definitely not a formula. There is no algorithm to success, but there are definitely some qualities that a person should have. I believe, these qualities are the willingness to work without looking at a clock. It is being dedicated to a cause, a belief, to act when required and to learn and knowledge of the workings of the trade and most importantly having the right team.

What do you do to bring out the best flavours in your cooking?

To bring out the best flavours in the food, we focus on sourcing the best ingredients available. We are dedicated to using the best of the best available. We even have our own farms growing some of the produce and most of the herbs used at the restaurant. Beyond this we use the best practices implemented internationally in establishments around the world in terms of food production, preparation and storage. 

Related opportunities
  • Online learning/E-learning
    About Us : We are the group of people having 10+..
    Locations looking for expansion Maharashtra
    Establishment year 2017
    Franchising Launch Date 2018
    Investment size Rs. 5lac - 10lac
    Space required 1000
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Mumbai Maharashtra
  • Catering
    About Us: Established in 1989, Lajawab Culinary Art is a premium..
    Locations looking for expansion Delhi
    Establishment year 1989
    Franchising Launch Date 2018
    Investment size Rs. 1 Cr. - 2 Cr
    Space required 6000
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
  • Others Food Service
    About Us: Utopia Food Labs has 6 premium brands under its..
    Locations looking for expansion Karnataka
    Establishment year 2015
    Franchising Launch Date 2016
    Investment size Rs. 10lac - 20lac
    Space required 250
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater BENGALURU Karnataka
  • Cosmetics & Beauty Product Stores
    About Us: Vega Industries Private Limited, Launched in 2000, formerly known..
    Locations looking for expansion New Delhi
    Establishment year 2001
    Franchising Launch Date 2018
    Investment size Rs. 10lac - 20lac
    Space required 50
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Delhi New Delhi
Insta-Subscribe to
The Franchising World
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities
More Stories

Free Advice - Ask Our Experts