Hotline: 1800 102 2007
X
Search Business Opportunities
People 2014-12-02

Japanese food is the healthiest of all the cuisine: Sakae Sushi

Talking to Restaurant India, Chandrima Agarwal, CEO, TCI Apex Pal Hospitality, shares her experience on bringing the Singaporean Sakae Sushi to India.

By Deputy Features Editor
Japanese food is the healthiest of all the cuisine: Sakae Sushi

What was the reason that you brought Singaporean chain to India?

Sakae Sushi is a trendy and quick service kaiten, which started its operations in Singapore in the year 1997. We wanted to give the same experience to our Indian customers by staying true to serving fresh food in a fun-filled environment. Hence, I tied up with the Singaporean chain to start one at Delhi.

What made you introduce Japanese cuisine as burgers are on rise in India?

I want to give the locals a different experience. Delhi doesn’t have an affordable and quality outlet serving authentic Sashimi and Sushi, whereas, burgers could be seen at every nook and corner. I believe that Japanese food is the healthiest of all the cuisine. Moreover, an increase in the number of people preferring healthy food encouraged me to introduce the chain in Indian market.

Wasabi by Morimoto at Taj also serve Japanese cuisine. Do you consider them as your competitor?

No, we cater to a completely different clientele. Our target is mid scale people, who can enjoy authentic Japanese food at our outlet without a punch on their pockets.

What is your expansion plan?

We want to make ‘Sakae Sushi’ as the leading health brand in India. And we are planning to take the restaurant pan-India in the years to come.

Who are your target customers?

We are targeting people of all age group. We want to give all the food lovers unique experiences, who love to try something new and different and are not clinched to eating only traditional foods.

What made you participate in New Delhi Palate Fest 2014?

In contribution to the spirit of food service, we have participated in The Palate Fest to showcase our variety, serve the Japanese food connoisseurs and alongside provide a taste of Japanese food to the visitors.

Comment
Related opportunities
  • About Us: “99 Pancakes” is first and India’s fastest growing business..
    Locations looking for expansion Maharashtra
    Establishment year 2017
    Franchising Launch Date 2017
    Investment size Rs. 20lac - 30lac
    Space required 100
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Mumbai Maharashtra
  • Casual dine Restaurants
    About Us: Launched in 2010, Mamagoto is a fusian pan aisian..
    Locations looking for expansion Delhi
    Establishment year 2010
    Franchising Launch Date 2018
    Investment size Rs. 2 Cr. - 5 Cr
    Space required 1500
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
  • Others Food Service
    About Us: "F For Fries" is primarily a French Fries cafe..
    Locations looking for expansion Maharashtra
    Establishment year 2018
    Franchising Launch Date 2018
    Investment size Rs. 10lac - 20lac
    Space required 220
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Mumbai Maharashtra
  • Sports & Gaming
    About Us: Hexagol - International FootBall Game Brand AN INTERNATIONAL INNOVATIVE MOBILE..
    Locations looking for expansion TELANGANA
    Establishment year 2012
    Franchising Launch Date 2017
    Investment size Rs. 10lac - 20lac
    Space required 500
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater HYDERABAD TELANGANA
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities
More Stories

Free Advice - Ask Our Experts