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Franchise 19 Sep 2017

How Noodle Restaurant has Become new Fad in India

Wai Wai City to open 100+ outlets in next 12 months, to mark international presence.

By Nusra Sub Editor

Wai Wai City which entered into the restaurant business in 2016 by opening first outlet at Hauz Khas Village Delhi has changed the way people have actually dreamt noodles.

Wai Wai City aims to revolutionize the QSR industry with its innovative and unique concept. Wai Wai City is the extension of the hugely popular cult brand Wai Wai, which has been more than a household name for over three decades. “The first in its category, Wai Wai City’s Noodle Bars have built a strong base on the foundation of India’s love for Asian Cuisine. We use the freshest ingredients and offer a wide variety of innovative flavors at reasonable prices,” shares Varun Chaudhary, ED, CG Corp.

Franchise Network 

Wai Wai City is currently running 12 operational outlets out of which 11 are franchised and 1 company owned. The group is planning to open 1500 outlets internationally over the next 5 years. “We’ve sold franchise rights for over 17 states in India and will be commencing our international roll-out shortly with strategic tie-ups in the Middle East, North America, Europe and Australia,” adds Chaudhary.

FRANCHISE FACTS

No. of stores (company-owned + franchise) We are operating our outlets in multiple formats. Pls refer to the attached brochure for details on each one.

Area Right Fees+ Cost of Opening minimum 2 outlets+ warehouse cost+ Office: INR 25 Lakh_

Area required: 100 sqft- 1500 sqft depending on the format

Average Payback : 30 Months

Preferred cities & location : Pan India and Middle East, North America, Europe and Australia

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