Coco Palm by Moets serves fresh, healthy and authentic South Indian cuisine in an elegant, warm and inviting ambience. In fact, it is the quintessential South Indian ambience and the unique flavor and taste that adds to a person’s culinary experience at this place.
It was the success of a small meat shop in Delhi’s Defence Colony that triggered off a success story. Soon, Moets opened another outlet in the same market and transformed it into a barbecue restaurant. This became famous all over Delhi for its authentic taste. Gradually, Moets diversified into the catering business, taking orders for VIP parties. The profits so gained were re-invested into opening different restaurants serving a variety of cuisines, thus achieving organic growth. “With a strong passion for the food and beverage industry, we were able to launch different business models across Delhi and NCR,” says Rahil Bindra, Director, Moets. The Coco Palm chain of South Indian vegetarian restaurants offers a number of delightful preparations for true-blue foodies. One of the striking features of the Coco Palm menu is the ‘thali’ section and the healthy fusion dishes like qinuoa dosa.
Coco Palm commenced its operations in the early 90s and has been successful in delivering an ever-growing year-on-year profitability for more than two decades. “The food service industry in India is estimated to be USD 50 billion and is expected to hit USD 75 billion by 2018 at 11% YoY. In India, a large chunk of the food industry, up to about 80%, is unorganised contrary to the US where 80% of the business is organised. Thus, there is huge scope for home-grown food and beverage brands to expand. Also, the demand for food franchisees is almost 46-50% of the total of all the industries combined,” informs Bindra.
Moets is now offering the franchise rights of Coco Palm through a QSR model as well as a ‘casual dining model’. According to Bindra, vegetarian South Indian food is very popular across India, especially as a breakfast option or as snacks during the daytime. “The franchisee must see the success rate of brands like Sarvana Bhavan and Sagar Ratna. They run to full capacity most of the time. We too have posted good success on account of our locations and also because we have cooks from South India,” Bindra says.
EXPANSION PLANS
Moets plans to target pan-India growth covering major metropolitan cities and then move toward Tier II cities. “Our aim is to open 100 outlets in the next 10 years. Also, there is a plan to expand internationally in countries like Dubai and the UK,” Bindra says.
Franchise facts
MODEL: QSR
Expected return on investment: 18-22%
Payback period: 1.2-1.5 years
Area required: 300 sq. feet
Investment: Rs 20 lakhs.
MODEL: CAFE OR RESTAURANT
Return on investment: 15-18%
Payback period: 1.5-2 years
Area required: 800 sq. feet
Investment: Rs 40 lakhs.
Business Opportunities
Our Group Sites
Popular Cities
