Phonup specialised repair service is without doubt one of its greatest strengths in a business where devices seem to have shortened their lifecycles
Just as you have a booming pre-owned cars market in India, now the pre-owned market for mobile phones too has evolved at a rapid pace. One of the prime players in this segment is Phonup, a company that provides umbrella solutions for mid and high-end mobile handsets across India. Phonup is revolutionizing the pre-owned mobile phone market with its new concepts. Apart from this, the company deals in unboxed and refurbished phones as well. The company also provides service of picking up phones for repairs from their customers’ homes. Cherry on the cake is that the pre-owned Phonup mobile phones come with a 12 months’ warranty.
FRANCHISE OVERVIEW
Phonup Franchising LLP started franchising in India from 2017. “We started the business keeping in mind the huge gap in the highly unorganised market of used phones and lack of warranty for mobile phone repairs,” says Ramneek Singh, Managing Director, Phonup Franchising LLP. “We fill this void by bringing in apt business minds to achieve this vision,” Singh says. The company is therefore planning to set up 200 outlets in the next 12 months. Sharing the vision Singh says that they envisage having 500 franchise stores in India in the next five years “We are adding value to our business proposition on a daily basis, which will help our franchise partners to be successful in their ventures and be able to compete in boththe online and offline market,” informs Singh.
Franchise facts
TOTAL STORES: 12
FRANCHISE STORES: 11
INVESTMENT: Rs 6.99 lakhs + stock for a unit franchise store
AREA: 250 sq. feet
EXPECTED ROI: 97% at the end of first year
EXPECTED BREAKEVEN: 1.04 years
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