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Jan, 17 2019

Creating a furniture fraternity

MoBEL Furniture, having tasted resounding success in eastern India, is moving far and wide

Creating a furniture fraternity

It’s all about doing business with a big vision. And MoBEL Furniture, in that sense, wants to become a national and eventually an international brand that is loved and valued by all. The brand is committed to providing better employment and business opportunities for people. After a decade-long journey, MoBEL has metamorphosed into one of the most admired home products’ retail brand in eastern India. The brand was established on August 19, 2005 to provide an international range of modern furniture and later added furnishings and other interior products to its portfolio. MoBEL has its own furniture manufacturing unit equipped with high-end Italian and German machines, producing high-quality furniture for homes and offices. The company also designs and installs modular kitchens. Mobel Group has also launched ‘FFover’ luxury brand offering furniture, kitchens, lights, decor and hand crafted fans. It sources manufactured units from 250 factories across the globe to meet the needs of its clients and currently operates 30 stores across eight states of which 6 are company-operated while the 24 are franchisees.

FRANCHISE OVERVIEW

YEAR OF INITIATING FRANCHISING: 2015

TOTAL OUTLETS: 30

INVESTMENT: Rs 30 lakhs to 1 crore

AREA: 3,500 – 12,000 sq. feet

EXPECTED ROI: 25% per annum

EXPECTED BREAKEVEN: 6 months

PREFERRED CITIES AND LOCATIONS: All over India and neighbouring countries.

FRANCHISEE FEE: Rs 3,00,000 + GST.

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