Entrepreneur Abhishek Khandalkar and Pankaj Chaudhari decided to walk away from the trodden path and thereby introduced Chai Katta, an outlet that serves tea with a huge variety of aromas and flavours, writes Zarafshan Shiraz
Taking tea to an altogether different level by introducing more than 250 types of aromas and flavours is what worked in favour of Chai Katta, set up in January 2017 by
Abhishek Khandalkar along with co-founders Pankaj Chaudhari and Sandhya Khandalkar.“We studied the market and found many coffee shops claiming to offer awide variety in coffee but there were none doing so for tea. This is where we sighted an opportunity to come up with a place where we could do much more with tea. And we
are still working on it to introduce yet more flavours.” A wide range of green tea, for instance, along with selective side dishes will soon be on the menu too.
FLAVOURS APLENTY
With 5 outlets so far in Pune, at prime locations, the brand has created a strong and loyal customer base within a short span of time. Flavours such as gulkand tea, nawabi tea and customised tea with ingredients like tulsi plus clove or clove plus mint, etc. as well as green tea with fruit infusion are some of the innovations introduced by the brand at an affordable range of Rs 25 – 50. Also, light snacks to go with tea have been kept at a reasonably fair price like pizza for Rs 100 or green tea with fruitinfusion at Rs 40.
FRANCHISE FACTS
TOTAL NO. OF OUTLETS - 5
INVESTMENT -Rs 8- 10 LAKHS
AREA - 350 - 400 SQ. FEET
EXPECTED BREAK-EVEN - 11- 12 months
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