Grooming brains, beauty & business
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May, 04 2015

Grooming brains, beauty & business

She is the face behind VLCC Group. She heads the government backed beauty & wellness sector skill council. Following the dictum, 'knowledge is proved the best when shared,' Vandana Luthra, Founder, VLCC Group, has chalked out a beautiful expansion plan fo

In a conversation with Rashi Mathur, she enlightens about vocational education and how it enhances professional learning while generating employment opportunities.

Throw light on the presence of VLCC Institute of Beauty & Nutrition.

VLCC institute renders training in the domain of beauty and nutrition through more than 50 campuses spread across India and Nepal. At present, VLCC Institute of Beauty & Nutrition is one of the biggest networks of vocational education and training academies in the arena of beauty and nutrition.

What sets VLCC institutes apart?

VLCC institutes have sheer geographic reach and pan-India presence. The quality of faculty, mode of training and excellent placement record are its bespoke features.

Your views on vocational education industry in India.

The vocational education and training industry in India has increasingly witnessed a lot of interest among the stakeholders. Several companies are setting up training institutes on their own or with the proactive initiative of the Indian government.

Enlighten us about the government initiative involved in this realm.

Government of India is entering into Public Private Partnership (PPP) arrangements with various state governments or central government ministries to increase the pool of trained and certified workers. We now also have a government-backed and industry-led Beauty & Wellness Sector Skill Council, incubated by the National Skill Development Corporation (NSDC) and chaired by me, to ensure that that the lack of skilled manpower does not come in the way of growth of the sector.

What are your brand’s expansion plans?

Presently we have 62 units. Out of these 20 are franchisee-run. We are looking forward to add another 20 institutes in FY 2015-16.

What are the challenges faced by you in this industry?

The biggest challenge is the availability of training infrastructure. Another challenge is employing mechanisms to improve financial accessibility to skill centres for prospective trainees. Another huge obstacle is the mindset issue, that vocational education and training is only intended for those who could not make it in the formal education system. There also prevails the issue of standardisation of course content and assessment criterion.

How do you meet these deterrents?

All the VLCC Institutes of Beauty & Nutrition are equipped with state-of-the-art infrastructure and highly qualified experts having huge industry experience to ensure that the training we provide enables a recipient to find a job or become gainfully self-employed once he/she has completed the course. We have also put in place mechanisms to ensure that financially disadvantages do not come in the way of all those keen to take up training in beauty and nutrition at the VLCC institutes.




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