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Continuing with its unwavering commitment to endow its Indian consumers with best photography, Canon Image Square is all set to take its count to over 150 outlets by 2012.
UNVEILING a new and first-of-its kind techno-innovative experience, Canon Image Square today stands tall as a one-stop destination for people with imaging needs under one roof. The brand, ever since its inception in 2010, has witnessed stupendous success. Every Image Square outlet, a unique concept by Canon, showcases a wide range of consumer products that includes cameras, camcorders, photo printers, D-SLRs and lenses, inkjet printers, entry level laser printers, consumables and accessories. This unique concept started franchising in 2010 and currently boasts of 21 outlets that are running successfully pan-India. A Canon Image Square franchisee, in a tier-III city or in a metro, is reaping great dividends with break-even in just six months.
A franchisee after the initial induction is rendered a strong support and training through the training module for franchisees and its staff.
There are Canon Image Square outlets across tier-II and III cities pan-India. The brand is eyeing to take its store count to 150 by 2012 and this expansion will be via franchise format.
Investment: Rs 20 lakh plus
Area: 800- 1300 sq.ft.
Expected break-even: Less than six months
Franchise units: 21
Assistant Director, Retail Division,
Canon India Pvt. Ltd.
Franchisees, whether in smaller or bigger towns, are doing well and getting returns and break-even in six months when the industry talks about break-evens in years.