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The Franchising World September 2010 Issue

Ful-filling OPPORTUNITY
Re-feel, a retail printer cartridge refilling and recycling chain, has inked a great success story. What started in February 2007 as a humble business initiative has today grown into a full-fledged, low-investment but high-return, retail business opportun
By TFW Bureau Sep, 14 2010
SERVICES SECTOR TO  TAKE INDIA BY STORM
IN the last many years, there has been a substantial shift from the primary (agriculture, fishing and extraction such as mining) and secondary (manufacturing) sectors to the tertiary (service) sector in the industrialised countries. The service sector is
By Punita Sabharwal Sep, 14 2010
Right people on board
People are the most powerful assets of a company and the ability to choose the right ones can go a long way in fine tuning success
By Punita Sabharwal Sep, 16 2010
Inking technology
As more and more companies are drowning in a sea of red ink, the market for recycled cartridges is hitting a high tide. The retail refilling market is populated by independent refillers, franchised operations and chain stores, each servicing both consumer
By Punita Sabharwal Sep, 14 2010
A gifted choice
Used for business exposure, corporate gifts help create a brand image of a company, thereby increasing business volume. Gift yourself a great business opportunity by serving customised corporate gifts. How? Become a franchisee.
By Punita Sabharwal Sep, 14 2010
Imprints of growth
Printing services help businesses grow by providing marketing deliverables, which help entrepreneurs reach their business objectives of heightened brand awareness, lead generation, customer retention and customer reactivation.
By Punita Sabharwal Sep, 14 2010
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Signs of success
If your interest lies in advertising and media, signage business is the just the right business opportunity for you. It a bit of fun, bit of art and of course, lots of business management, which you cannot escape.
By Punita Sabharwal Sep, 14 2010
Bridging distance divide
A business house's growth will not happen if their consignments are not delivered or transported on time. The delay may damage their reputation in the market, thus signifying the success of logistics and supply chain services.
By Punita Sabharwal Sep, 16 2010
Travails of franchise training
A good training programme is the backbone of any successful franchise business. But passing it down at various levels is like walking a tight rope, and not a cakewalk, as it may seem.
By Amanpreet Kaur Sep, 16 2010
Diversity of design
Raghavendra Rathore is a multi-faceted man. Besides clothes, the designer is into designing interiors, jewellery and uniforms. Trained in Manhattan, at the Parsons School of Design, Rathore worked at DKNY and Oscar de la Renta before launching his own lab
By Beny Sachdeva Sep, 16 2010
Market for marketing solutions
Krono iinc is India’s largest integrated local marketing solutions (LMS) company. It now wants to extend its offerings via franchising. Manoj Rathi, its Founder and CEO, reveals his company’s expansion plans to TFW
By Beny Sachdeva Sep, 16 2010
At the vanguard of change
The unorganised business services sector in India is witnessing a major turnaround. The reason: professional competence being brought in by foreign firms, which is changing the way business is being done.
By Tushi Deb Sep, 16 2010
Corporate tie-ups, the new biz call
Corporate tie-ups have become a significant feature of business operations. It is imperative for retailers these days to work closely with local, national and international organisations. For that, a strong line of corporate tie-ups will do as much as pro
By Beny Sachdeva Sep, 16 2010
Marketing matters
The importance of marketing in the modern business scenario is the same as it was many years back. What has changed is its scope and horizon. Traditionally, retail marketing was found in stores, newspapers, magazines and on television commercials. Now, it
By Amanpreet Kaur Sep, 16 2010
Liberty to succeed
Uniting style with comfort, Liberty has stepped into 140 cities in India and 20 countries abroad, offering a fitting franchise opportunity. Anupam Bansal, Director, Liberty Shoes Limited, unveils company’s expansion plans.
By Punita Sabharwal Sep, 16 2010
Wallpaper franchise
A pioneer in the wallpaper industry in India since 1975, Marshalls specialises in manufacturing, importing and marketing of PVF wallpapers. In conversation with TFW, Baldev Sharma talks about his brand’s success and expansion.
By Beny Sachdeva Sep, 16 2010
A clean sweep
Around 60 per cent of the cleaning business in India is unorganised and traditional, with 90 per cent share, spanning both unorganised and organised verticals. Keen to Clean is vying to dust that off. Keen to Clean, Director-Brijesh Purohit is all set to
By Amanpreet Kaur Sep, 16 2010
Sporting education
Providing pre-school and primary school children with a learning platform through sports-based programme, SportyBean’s is spreading wings in all three tiers of the country. Its spokesperson Suchint Joshi in conversation with TFW talks about the company an
By Amanpreet Kaur Sep, 16 2010
5 FABULOUS  FRANCHISE  CONCEPTS TO  KNOCK INDIA
THE business services industry in the West has positioned itself as the backbone of respective economies, thanks to the distinctive business services franchise concepts that have made a significant difference.
By Tushi Deb Sep, 16 2010

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